William Del Russo
Old Bridge
Summary
Experienced hairstylist with 10+ years of expertise in assessing and recommending styles based on individual physical characteristics and customer preferences. Skilled at exceeding salon product sales targets through persuasive consultations. Committed to delivering exceptional customer service, resulting in a loyal and expanding clientele.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Stylist (Level 4)
Rule On Salon
04.2023 - 02.2025
- Provided a wide range of hair services, including cuts coloring, and styling, to a diverse clientele, resulting in increase in repeat customers
- Serviced high-profile clients with intricate coloring and highlighting techniques
- Introduced clients to hair products designed for their hair type; increased product sales 16% within initial 2 months of hire
- Quickly generated loyal client base and received 10+ monthly referrals
- Worked to achieve high levels of customer satisfaction, increasing the popularity of the salon
- Monitored current trends to understand fashions and better serve customer needs
Stylist (Level 3)
Bloom
08.2020 - 05.2022
- Service high-profile clients with intricate coloring and highlighting techniques
- Serviced approximately 2080 clients per year and sold an average of $166,000 in products per year
- Train salon staff in traditional and innovative haircutting techniques and salon management
- Evaluating client needs and recommended treatments and strategy to achieve desired results while maintaining hair health
- Styling hair for large events such as annual events (ie
- Fashion shows and weddings)
- Maintaining a high number of return customers through precise cutting, coloring and styling of clients' hair
Stylist (Level 2)
Craft Hair Studio
08.2015 - 07.2020
- Promoted products and services on social media platforms to engage with potential clients and showcase service portfolios
- Selected and formulated chemical color treatments to achieve clients' desired hair color, measuring and mixing components with accuracy
- Kept on top of current hair cutting, coloring and styling trends
- Serviced approximately 980 clients per year
- Promoted and upsold salon products to maintain color treatments to clients, making recommendations based on hair health, texture and applied services
- Sold approximately $65,000 in products year 1 with a ~22% growth year over year
Stylist (Level 1)
Roman K Salon
04.2014 - 12.2015
- Suggested treatments and styles to suit customer appearance and hair goals
- Trimmed, cut and shaped hair and hairpieces based on customer preference
- Completed dry, wet and thermal styling services
- Distributed business cards outside of the salon to generate new business
Style Assistant
Butterfly Studio Salon
10.2011 - 04.2014
- Freed up stylists to focus on customers by personally handling basic tasks such as restocking supplies
- Completed basic blow dry styles for regular customers
- Sterilized cutting equipment and refilled hair product bottles to assist hair stylist during busy periods
- Monitored scheduled customer appointments and rearranged individual time slots to meet demand
Assistant
Mendham Spa
10.2009 - 10.2011
- Offered salon-wide support to all stylists, tending to their multiple needs
- Shampooed, conditioned and rinsed guests' hair using salon-exclusive products while educating clients on product benefits to increase product sales
- Keep work areas, tools and equipment clean and properly sanitized to minimize disease transfer and health risk of shared environment
Education
Cosmetology License -
Artistic Academy
Parsippany, NJ07.2011
Skills
- Customer consultation
- Relationship building and management
- Driven Individual
- Teamwork and collaboration
Certification
- Vidal Sassoon ABC cutting Certified
- Bumble & Bumble Razor Fundamentals Certified
- Arrojo Razor Advanced Certified
- Loreal Balayage I Certified
Notable Projects
- New York Fashion Week, NYC, 2014-2021, Backstage Hairstylist for companies including but not limited to; Narciso Rodriguez, Reem Acra, and Pretty Little Thing
- International Beauty Show (IBS), NYC, 2015/2016, Selling and demo-ing Beachwaver Co. hairstyling products
- Victoria Secret Fashion Show, Paris, France, 2016, Backstage Hairstylist partner with the Beachwaver Co. Team
- Victoria Secret Fashion Show, NYC, 2015, Backstage Hairstylist partner with the Beachwaver Co. Team
Timeline
Stylist (Level 4)
Rule On Salon
04.2023 - 02.2025
Stylist (Level 3)
Bloom
08.2020 - 05.2022
Stylist (Level 2)
Craft Hair Studio
08.2015 - 07.2020
Stylist (Level 1)
Roman K Salon
04.2014 - 12.2015
Style Assistant
Butterfly Studio Salon
10.2011 - 04.2014
Assistant
Mendham Spa
10.2009 - 10.2011
Cosmetology License -
Artistic Academy
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