Summary
Overview
Work History
Education
Skills
Personal Information
References
Timeline
Generic

WILLIAM GAMBLE

Brooklyn,NY

Summary

Quality-oriented Entertainment Business with a Master of Science degree from Full Sail University with 10+ years of work experience. Talented Grammy nominated organist, keyboardist, music therapist, and producer with a colorful background in music in the direction of bands and vocalists. Experienced and knowledgeable Music Management and Marketing/Advertisement professional seeking to develop and implement Music Management expertise and marketing strategies within the music industry with a world-class organization poised for extraordinary growth. Aiming to foster industry leader relationships that provide inside avenues to marketing/advertising and Music Management opportunities. Polished and professional. Able to work in fast-paced and deadline-driven environments.

Overview

5
5
years of professional experience

Work History

Digital Marketing Specialist

Primary Wave Music Publishing
New York City, NY
01.2022 - Current
  • Digital Marketing Manager for clients such as Smokey Robinson, Boyz II Men, Bell Biv Devoe, Justin Hayward, Tom Cochrane, Skid Row, Fantasia, Count Basie and more
  • Developed and implemented digital marketing campaigns to increase brand awareness.
  • Created content for websites, blogs, social media platforms, and online advertising.
  • Collaborated with creative teams to design visuals for digital marketing campaigns.
  • Managed email marketing campaigns from conception to execution.
  • Optimized landing pages for search engine optimization purposes.
  • Coordinated with external vendors to implement digital marketing programs.
  • Researched emerging trends in the industry and identified opportunities for growth.
  • Assisted in the development of promotional materials such as banners, videos.
  • Implemented web3, metaverse opportunities for clients
  • Evaluated new emerging media or technologies and made recommendations for application within internet marketing or search marketing campaigns.

Digital Marketing Intern

Primary Wave Music Publishing/Management
New York, NY
02.2021 - 12.2021
  • Created content for the clients that lives on the social media platforms
  • Clients such as Smokey Robinson, Boyz II Men, Count Basie, Salt N Pepa,
  • Managed all there content on all social media platforms creating schedule calendars.
  • Creating content, post and captions on Facebook, Instagram, TikTok, YouTube, Bandsintown
  • Exponential growth on Boyz II Men TikTok from 0 to +150,000 followers
  • Continuous Optimization of websites and social media channels to proper links and assets.
  • Using Keywords and different strategies of engagement and call to action.
  • Created Quarterly reports for the clients to monitor growth for each quarter using PowerPoint, Google Sheets
  • Initiated TikTok SouthEast Asia Partnership with Company to expand companies market

MARKETING COMMUNICATIONS INTERN

Downtown Music Holdings/ Songtrust
New York, NY
01.2020 - 09.2020
  • Conducted market research and analyzed current trends; created content for various social media platforms, such as Facebook, YouTube, Twitter, and Instagram
  • Worked on implementation of new marketing strategies and campaigns using software like Canva, Adobe Photoshop, Marketing Budget Tracking, Kapwing, Google Suite, SEO Optimization, etc
  • Generated monthly marketing reports on the results of campaigns.

INTERN

SON OF A GUN ENTERTAINMENT
Harlem, NY
09.2018 - 12.2018
  • Supported the Marketing Manager and Chief Marketing Officer with any tasks as assigned
  • Conduct online and radio marketing initiatives, such as ad placement, email promotions, and viral marketing campaigns on social media websites
  • Communicate and collaborate with merchants, webmasters, bloggers, or online editors to better the effectiveness of marketing for the company, especially in high-traffic locations
  • Establish and oversee administrative procedures to meet objectives set by management with a focus on powerpoint presentations and reports
  • Serve as an expert in the area of recruiting and hiring new talents for the company
  • Edit films and videotapes to insert music, dialogue, and sound effects, to arrange films into sequences, and to correct errors, using editing equipment.

Education

Master of Science (M.S.) - Entertainment Business

FULL SAIL UNIVERSITY (ONLINE PROGRAM)
Winter Park, FL
12.2021

Bachelor of Science (B.S.) - Music Business

FULL SAIL UNIVERSITY (ONLINE PROGRAM)
Winter Park, FL
12.2020

Skills

  • Testing and Optimization
  • Adobe Creative Suite
  • Customer Service
  • Digital Marketing Management
  • Relationship Building
  • Campaign Planning
  • Strategic Planning
  • Social Media Marketing
  • Content Creation
  • Creative Problem-Solving
  • Data Analysis
  • Delivering Presentations
  • Google Slides
  • Campaign Execution
  • Email Marketing Campaigns
  • Video Editing
  • Digital Marketing
  • Social Media Tools
  • Entrepreneurial Work Ethic
  • Project Management
  • Collaborative Teamwork
  • Google Business Suite
  • Market Research and Analysis

Personal Information

Title: Artist Management/Digital Marketing Specialist/Music Marketer

References

References available upon request.

Timeline

Digital Marketing Specialist

Primary Wave Music Publishing
01.2022 - Current

Digital Marketing Intern

Primary Wave Music Publishing/Management
02.2021 - 12.2021

MARKETING COMMUNICATIONS INTERN

Downtown Music Holdings/ Songtrust
01.2020 - 09.2020

INTERN

SON OF A GUN ENTERTAINMENT
09.2018 - 12.2018

Master of Science (M.S.) - Entertainment Business

FULL SAIL UNIVERSITY (ONLINE PROGRAM)

Bachelor of Science (B.S.) - Music Business

FULL SAIL UNIVERSITY (ONLINE PROGRAM)
WILLIAM GAMBLE