Summary
Overview
Work History
Education
Skills
Volunteer Experience
President's Club 13 years
Timeline
Generic
William McLaughlin

William McLaughlin

Elgin,Illinois

Summary

Experienced with leading regional sales teams and driving market growth through strategic planning and client relationship management. Utilizes effective leadership and communication skills to mentor and enhance sales team performance. Unblemished record of achieving significant territory expansion and exceeding sales targets.

Overview

36
36
years of professional experience

Work History

Partner Consultant

Deflect Tech, LLC
06.2023 - Current
  • Partnered and consulted with a patent owner of a new football shoulder protection device to partner, build, brand and license a new patented technology in the football shoulder protection category
  • Managed and led all efforts in leveraging my knowledge, expertise, experience, and business intelligence
  • Consulted on business development strategies and royalty options
  • Presented and demonstrated the technology to potential investors and endorsers
  • Researched, contacted and developed potential business relationships with key manufacturers in the industry
  • Gathered and presented direct feedback from coaches, equipment managers and players in the field
  • Provided outstanding service to all individuals, promoting effective, and lasting business relationships.
  • Achieved successful client outcomes by identifying and addressing their unique needs and goals.
  • Stayed informed on industry developments and market trends to gain competitive advantage.
  • Networked with other professionals and organizations to expand contacts and opportunities.
  • Developed and implemented strategies to enhance partner relations.
  • Conducted in-depth financial analysis to guide firm's investment decisions, maximizing returns.

Outreach Manager II

Oak Street Health
07.2022 - 04.2023
  • Outreach sales director responsible for counseling, educating, and leading a team of outreach executives in the Chicago area for primary care doctor's facilities in the Chicago area servicing patients on Medicare
  • Produced programs and presentations to potential patients
  • Developed weekly, monthly and annual targets and objectives for the team
  • Created reports to share metrics and performance factors
  • Responsible for recruiting, training, and coaching new outreach executives
  • Collaborated with executive leadership on a variety of corporate initiatives, as well as on the development and implementation of plans for short- and long-term corporate objectives
  • Hired, trained and coached a sales team
  • Created daily and monthly reports to track metrics
  • Presented at health fairs and senior centers
  • Completed training program on Medicare
  • Participated in a diversity, equity and inclusion committee

Regional Sales Manager

Riddell Sports/ All American Corporation
09.2013 - 09.2021
  • Accomplished sales expert responsible for managing, coaching, and mentoring a team of 20 sales representatives in the Midwest region for the world's largest manufacturer of football protective equipment for institutional sports
  • Collaborated with 11 additional regional managers across the United States and Canada to accomplish corporate goals
  • Utilized remarkable budgeting and forecasting expertise to develop regional budgets and individual sales targets for each representative in the region, as well as to oversee and manage the region's MAP
  • Exhibited exceptional negotiation skills by managing accounts in the assigned region to establish short- and long-term equipment purchasing programs
  • Developed annual forecasts and key performance indicators for all direct reports sales representatives to ensure regional and corporate objectives were met by leveraging analytical and financial expertise
  • Produced reports to track and analyze sales performance and progress throughout the fiscal year
  • Responsible for recruiting, training, and coaching new sales representatives in the region, as well as providing senior representatives with continuing education to maximize productivity
  • Negotiated significant partnerships within key accounts by working independently with state associations and with the marketing and communications department
  • Regularly collaborated with the vice president of sales and senior executive leadership on a variety of corporate initiatives, as well as on the development and implementation of plans for short- and long-term corporate objectives
  • Successfully established numerous partnerships, including American Football Coaches Association, National Football League, NFL Academy-London, England, NFL Detroit Lions-Touchdown, NFL Chicago Bears-Bear Care, Smarter Football Initiatives Wendell Phillips HS and Peoria H S, 55 Former Chicago Bears player, The Golden Celebrity Golf Outing, South Minneapolis High School, Illinois Athletic Directors Association, Illinois High School Football Coaches Association, Minnesota Football Coaches Association, Minnesota Athletic Directors Association, Wisconsin Athletic Directors Association, Wisconsin Football Coaches Association, Michigan Interscholastic Athletic Administrators Association, Michigan High School Football Coaches Association, St Louis Metropolitan Football Coaches Association, The University of Notre Dame Football Clinic, and Missouri Interscholastic Athletic Administrators Association
  • Participated with team in the nation InSite sales competition with Smart helmet technology adaptation project
  • Increased regional sales by $18m in eight years and consistently exceeded corporate objectives on an annual basis
  • Assumed the lead role in developing and diversifying a national corporate initiative program called 'Riddell Athlete' - Online school and team stores marketed to students, faculties, parents, and fans
  • Facilitated the creation of the company's President's Club, and was chosen to represent the regional managers at the inaugural President's Club in St
  • Lucia
  • Contributed significantly to the annual catalog's development, editing, and proofreading, as well as numerous other distributed pieces of marketing collateral
  • Participated in a company-wide program to promote diversity, equity, and inclusion in a leadership capacity
  • Created and launched custom-tailored regional sales and bundling programs to drive growth and diversification in emerging markets
  • Successfully promoted and implemented National Sales programs
  • Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
  • Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
  • Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Consistently exceeded annual territory revenue goals by prioritizing high potential accounts and executing customized action plans.

Sales Representative/Training/Manager of Business Development and Sales

Neff Motivation INC.- Josten's
01.1989 - 09.2013
  • Ambitious sales professional in charge of developing, growing, and maintaining a $1m territory in Southern Illinois and Eastern Missouri
  • Responsible for supporting the entire development cycle by training, mentoring, and coaching new sales representatives across the country, as well as developing continuing education programs for the entire sales team
  • Accountable for managing, training, and coaching a team of eight Midwest sales representatives, as well as directing the entire educational content creation process
  • Successfully led a team of representatives and managers in a 'Marketing Council' and advised on how to modify existing product lines to capitalize on new market opportunities
  • Assisted senior management in the development of marketing collateral and pricing structure, as well as collaborated with external vendors to provide unavailable in-house products
  • Collaborated with senior leadership to research and develop new products and presented these products and programs personally at the company's National Sales Meeting (NSM) and regional meetings
  • Attended annually local, state-wide, regional, and national conferences to represent and present the company's products and services to existing and prospective customers
  • Established numerous mutually beneficial partnerships including National Federation of High Schools, Illinois Principals Association, Illinois Athletic Directors Association, Illinois High School Football Coaches Association, Illinois Music Educators Association, Missouri Interscholastic Athletic Administrators Association, St
  • Louis Metropolitan Football Coaches Association, and Southeastern Missouri FCA
  • Member of 'The Inner Circle' from 2001 to 2013 for achieving over $1m sales
  • Developed and managed a nationwide mentoring and training program
  • Coordinated, negotiated, and managed long-term partnerships with state-wide and conferences
  • Planned, organized, and developed the content and structure for annual National and Regional Sales Meetings
  • Developed new National Sales programs
  • Consistently met or exceeded quotas by implementing strategic sales plans and effective time management.
  • Increased repeat business by fostering trust-based relationships with key accounts through regular communication.
  • Increased sales revenue by identifying and targeting high-potential accounts.
  • Achieved top performer status consistently through dedication to meeting goals and exceeding expectations.

Education

Bachelor of Science - Industrial-Organizational Psychology, Marketing

Western Illinois University
Macomb, Illinois

Skills

  • Leadership Training
  • Sales Training
  • Field Sales
  • KPIs / P&L's
  • Budgeting/Forecasting
  • Contract Negotiations
  • Project Management
  • Cycle management
  • B2B/Retail
  • Product Presentations
  • Strategic Alignment
  • Market Analysis
  • Design/Content Creation
  • Time Management
  • Product Road Mapping
  • Customer Service Excellence
  • Territory Management
  • Agile/Fluid/Driven
  • Hunter
  • Customer Relationship Building
  • Marketing
  • Performance Analysis
  • Recruitment and Hiring
  • Strategic Planning
  • Collaboration and Teamwork
  • Mentoring and Coaching
  • Upselling/Cross-Selling
  • Empowerment
  • Creative and Critical Thinking

Volunteer Experience

  • Co-Founder, Glen-Ed Last Night Alcohol and drug-free Family -Oriented New Year's Eve Celebration, Raised over $300k over 10 years for local charities.
  • Volunteer, Madison County Animal Shelter
  • Volunteer, Edwardsville Route 66 Festival
  • Lead and Co-chair, Steering Committee for the Edwardsville High School Softball Stadium and Field Project, Raised $250k through individuals and local businesses in the community.

President's Club 13 years

Presented for exceeding targets and KPI's

Timeline

Partner Consultant

Deflect Tech, LLC
06.2023 - Current

Outreach Manager II

Oak Street Health
07.2022 - 04.2023

Regional Sales Manager

Riddell Sports/ All American Corporation
09.2013 - 09.2021

Sales Representative/Training/Manager of Business Development and Sales

Neff Motivation INC.- Josten's
01.1989 - 09.2013

Bachelor of Science - Industrial-Organizational Psychology, Marketing

Western Illinois University

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William McLaughlin