Summary
Overview
Work History
Education
Skills
Certification
References
Timeline
Generic

William Olson

Austin,TX

Summary

SEO specialist with track record of driving organic growth through strategic keyword optimization, content enhancement, and technical SEO. Strong focus on collaboration and achieving measurable results. Adept at adapting to changing needs and leveraging analytical skills, on-page and off-page SEO tactics, and building content strategies. Known for reliability, problem-solving abilities, and effective communication.

Overview

7
7
years of professional experience
1
1
Certification

Work History

SEO Associate

Gartner, Inc
02.2022 - Current
  • Managed content planning efforts to create new topic clusters and update existing content to drive organic traffic across various brands.
  • Created detailed monthly reports highlighting successes, challenges, and areas for improvement related to SEO initiatives.
  • Stayed up-to-date with industry trends and algorithm updates, making necessary adjustments to maintain optimal search engine visibility.
  • Conducted regular A/B testing of various SEO elements such as title tags, meta descriptions, header usage, and image alt text to identify optimal configurations.

Digital Marketing Specialist

LOGICAL POSITION LLC
01.2021 - 12.2021
  • Analyzed and audited advertising accounts of prospective clients to identify areas of inefficiencies and provided solutions to maximize their ad spend.
  • Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
  • Determined needs, delivered solutions, and overcame objections through consultative selling skills.

Guest Services Agent

HOM FURNITURE
10.2018 - 11.2020
  • Resolved billing disputes promptly, maintaining professionalism and customer satisfaction throughout the process.
  • Collected room deposits, fees, and payments.
  • Responded to incoming guests, telephone calls, and email inquiries with efficiency and professionalism.
  • Handled cash transactions accurately, balancing daily reports at the end of each shift.

Brand Ambassador

STREET FACTORY MEDIA
02.2018 - 08.2018
  • Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
  • Ensured accurate representation of the brand by maintaining consistent messaging and visuals across all promotional materials and presentations.

Education

B.B.A. - Marketing

UNIVERSITY OF MINNESOTA DULUTH
Duluth, MN
12.2020

Skills

  • Communication
  • Project Management
  • Content Planning
  • Competitive Analysis
  • Data Analysis
  • Reporting

Certification

  • Inbound Marketing Certified, HubSpot Academy, 11/20
  • Google Analytics Individual Qualification (GAIQ), Google Analytics Academy, 11/20
  • Google Ads Display Certification, Google Skillshop, 12/20
  • Introduction to Search Engine Optimization Certification, University of California Davis – Coursera, 11/20

References

Available upon request

Timeline

SEO Associate

Gartner, Inc
02.2022 - Current

Digital Marketing Specialist

LOGICAL POSITION LLC
01.2021 - 12.2021

Guest Services Agent

HOM FURNITURE
10.2018 - 11.2020

Brand Ambassador

STREET FACTORY MEDIA
02.2018 - 08.2018

B.B.A. - Marketing

UNIVERSITY OF MINNESOTA DULUTH

Similar Profiles

CREATE PROFILE
William Olson