William Rupp
Https://www.linkedin.com/in/william-rupp/
Seneca,SC
Summary
Seasoned professional with 4+ years in strategic marketing. Expert in driving sale through innovative product design, distribution, enhancing brand performance, and leading teams in fast-paced settings. Skilled in digital asset management, budget optimization, and crafting marketing strategies that align with organizational goals. Ready to advance marketing objectives, focusing on brand consistency aligned with operational success.
Overview
4
4
years of professional experience
1
1
Language
Work History
Product Manager
Aesthetic Assets
04.2022 - Current
- Spearheaded a team of 3 employees, expanding our product line across student housing, music, and personal brand marketing
- Successfully negotiated with key vendors, achieving a 10% reduction in costs through contract evaluation, bulk buying, and supply optimization, directly impacting profitability and product pricing
- Took full P&L responsibility, focused on strategic pricing, cost management, and revenue growth initiatives to meet and exceed financial targets
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place
- Collaborated with clients to harness boundless creativity in maximizing value, tailored to their budget
Assistant General Manager
Core Spaces
06.2023 - 06.2024
- Aligned property oversight for a 994-bed property, maintaining maintenance excellence and strong tenant relationships, resulting in tenant retention exceeding 70%
- Assisted with the acquisition of EPOCH Clemson from Valeo Student to Core Spaces
- Developed and executed a dynamic leasing and marketing strategy, increasing tenant engagement by 15%
- Coordinated maintenance efforts by establishing partnerships with service providers, reducing response times by 20%
- Managed financial operations, overseeing over $1 million in monthly rent collections, with delinquencies kept under 1% for five consecutive months
- Handled insurance-related matters, ensuring tenant compliance with liability policies to maintain legal standards
Tap Room Manager
The Beer Station
08.2020 - 06.2023
- Drove revenue growth, achieving $180k in 2021 and 200k in 2022, through strategic promotions and Superior Customer Service
- Managed inventory and demand planning for seasonal products, ensuring optimal stock levels and minimizing waste by 7%
- Produced social media advertisements and created content for events and inventory drops, stimulating a 12% increase in foot traffic
- Supervised and trained new employees, developing engaging weekly schedules for optimal operation integration
- Intermittent Employment July 2024: Temporarily returned to assist with managerial duties during a staff transition, ensuring business continuity and operational excellence
Administrative Assistant
Tri-County Technical College
03.2022 - 08.2022
- Streamlined accounting processes, aiding in annual audit preparation by collaborating with AP, AR, and Procurement departments
- Increased record-keeping efficiency by 20% through systematic document scanning and organization
- Reconciled monthly travel reports, handling over 100 entries per month with Banner software, ensuring accurate adjusting journal entries
- Maintained confidentiality of sensitive information by adhering to strict privacy policies and implementing secure filing systems
Education
Associate of Applied Science - Accounting
05.2021 - 05.2023
- GPA: 3.2
- TCTC Foundation Scholarship Recipient
Skills
Customer acquisition
Product lifecycle management
Visual merchandising
Sales strategy implementation
Social media marketing
Client engagement & relationship management
Conflict resolution
Accomplishments
- Leveraged self-taught expertise and hands-on experience to develop and execute impactful marketing campaigns being cognizant of traditional routes
- Coordinated with the team for EPOCHTOBERFEST, boosting lease renewals by 27% through strategic social media campaigns and themed tenant events.
- Assisted with spring boarding the grand opening of Tyler's Pub at The Pier, resulting in a 20% uptick in local search interest and map directions to the restaurant.
- Doubled personal brand LinkedIn following and increased Instagram followers by 54%, growing from 1,300 to 2,000.
Timeline
Assistant General Manager - Core Spaces
06.2023 - 06.2024
Product Manager - Aesthetic Assets
04.2022 - Current
Administrative Assistant - Tri-County Technical College
03.2022 - 08.2022
Tri-County Technical College - Associate of Applied Science, Accounting
05.2021 - 05.2023
Tap Room Manager - The Beer Station
08.2020 - 06.2023