William W. Lust
Fort Lauderdale,FL
Summary
Dynamic Certified Financial Planner with a proven track record at Northwestern Mutual with focused professional growth to better serve client base. Continued success through leverage of active listening and problem-solving skills to develop tailored financial strategies, enhancing client financial stability and growth. Effective collaboration within teams, demonstrating exceptional multitasking abilities and team mentality. Significant client satisfaction through positive relationships built with empathy and thorough education of planning techniques and strategies specific to each clients goals.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Financial Advisor
Northwestern Mutual
01.2020 - Current
- Educate clients on the various insurance, investment, and planning options available to them.
- Advise clients on investment strategies that best suit their individual needs and goals.
- Develop financial plans using needs-based solutions for clients to ensure their long-term financial stability and growth.
- Identify financial needs of customers through effective questioning and listening techniques.
- Evaluate clients' current financial position, including income, expenditures, insurance coverage, tax status and investments.
- Explain complex financial planning concepts in a clear and concise manner to clients.
- Maintain accurate records of all client data, objectives, and trajectory.
- Educate clients on investing strategies and impact of portfolio diversification, dollar-cost averaging, tax loss harvesting.
- Establish and maintain relationships with external advisors such as attorneys, accountants or estate planners.
- Determine when life changes, economic changes, environmental concerns, or financial performance indicate need for plan reassessment.
- Prospect to expand reach of services within all servicing communities.
Associate Financial Representative
Northwestern Mutual Calamaro Group
01.2018 - 01.2020
- Developed comprehensive financial reports for client review, ensuring transparency and understanding of their investment progress.
- Worked closely with Financial Advisor to ensure that all required documentation was completed accurately before submitting transactions.
- Coordinated appointments between clients and Financial Representatives while managing schedules efficiently.
- Contributed to business development efforts by identifying prospects and initiating conversations about financial planning services.
- Responded promptly to client inquiries via email or phone calls, offering clear explanations regarding account activity or changes within the market.
- Continually sought ways to improve the client experience by proactively addressing concerns and offering tailored solutions for their unique financial needs.
- Increased client retention through building strong relationships and consistent communication.
- Met with customers to assess needs, financial status, and eligibility.
- Worked with clients with life, long-term care or disability insurance accounts to increase profitability and account longevity.
Financial Representative
Northwestern Mutual
02.2016 - 12.2017
- Communicated clearly with clients and prospects regarding their current insurance coverage gaps, help them apply for and obtain the right amount of coverage with individual/group life, individual/group disability, individual long-term care.
- Collaborated effectively with colleagues to provide comprehensive solutions for individual needs.
- Contacted prospective customers to present information and explain available services.
- Identified areas of improvement within existing processes to increase efficiency across the team.
Insurance Sales
Aflac
07.2016 - 11.2016
- Education and Sales of group supplemental health, life, disability insurance for employees
Private Golf Instructor
Independent
06.2015 - 11.2016
Head Golf Professional
Linville Golf Club
04.2013 - 11.2014
Head Golf Professional
Riviera Country Club
10.2009 - 03.2013
Assistant Golf Professional
Ocean Reef Club, RedStick Golf Club, Skokie Country Club, Stockbridge Golf Club
01.2006 - 09.2009
Education
Certified Financial Planner Designation
CFP Board
04.2023
Bachelor of Science - Business Management
Coastal Carolina University
Conway, SC12.2006
Skills
- Certified Financial Planner
- Financial Plan Development and Maintenance
- Team Collaboration
- Financial Budgeting
- Active Listening
- Problem-Solving
- Insurance planning
- Budgeting advice
- Investment planning
- Financial planning
Certification
CFP,7,63,215
Timeline
Financial Advisor
Northwestern Mutual
01.2020 - Current
Associate Financial Representative
Northwestern Mutual Calamaro Group
01.2018 - 01.2020
Insurance Sales
Aflac
07.2016 - 11.2016
Financial Representative
Northwestern Mutual
02.2016 - 12.2017
Private Golf Instructor
Independent
06.2015 - 11.2016
Head Golf Professional
Linville Golf Club
04.2013 - 11.2014
Head Golf Professional
Riviera Country Club
10.2009 - 03.2013
Assistant Golf Professional
Ocean Reef Club, RedStick Golf Club, Skokie Country Club, Stockbridge Golf Club
01.2006 - 09.2009
Certified Financial Planner Designation
CFP Board
CFP,7,63,215
Bachelor of Science - Business Management
Coastal Carolina University
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