Summary
Overview
Work History
Education
Skills
Accomplishments
Awards
Languages
Timeline
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Wilma Hernandez

Wilma Hernandez

Hialeah,FL

Summary

To travel the world and write about exciting destinations as I search for inspiring stories

Overview

17
17
years of professional experience

Work History

Culture & Entertainment Section Editor

Diario Las Américas
01.2015 - Current
  • Assign and edit stories for the culture and entertainment section (online and print edition)
  • Travel and write about destinations to highlight local culture, places, must-see attractions and cuisine, as well as to report with a specific focus, such as ecotourism or hotels reviewing
  • Conduct on-camera interviews as well as virtually or by phone with renown artists
  • Write articles for print and online about art, music, theater, fashion and beauty, celebrity news, film, and the culinary scene, among other topics
  • Adhere to best SEO practices and guideless to assign stories that touch up on trendy topics
  • Curate and edit online daily content
  • Coordinate content promotion with social media team
  • Work in conjunction with chief of digital strategy to support and maintain monthly audience/readership goals
  • Produce voice-over for weekly video featuring latest celebrity gossip or news
  • Coordinate photo and video coverage to complement written pieces
  • Interview and/or translate as assigned for special projects, such as the making of documentaries
  • Edit and publish freelance writers’ work.
  • Manage a team of two web reporters/producers who work remotely
  • Craft and/or gather culture and entertainment stories for the monthly edition of La Revista del Diario, published as an insert
  • Translate press releases for publication or other information as needed (English to Spanish)
  • Conducted thorough fact-checking processes to ensure accuracy and credibility of published articles.

Print and web reporter for Vida y Artes (Arts & Lifestyle)

DLA
09.2014 - 06.2015
  • Covered culture, music, art, theater, film and entertainment, fashion and beauty, as well as travel stories
  • Researched, write and edit (in Spanish) stories for print and the web (original and secondhand reporting)
  • Arranged photos for stories (digital and print)
  • Translated when needed (English to Spanish)
  • Conducted in-person and by-phone interviews
  • Monitored news agencies wires for stories relevant to our audience
  • Revise stories from newsfeed according to publication style before uploading to the site
  • Created the weekend guide (print & web) for Miamians to know what to do and where to go in the city
  • Occasionally recorded on-air promos for Mundo Max

Primetime Digital Producer

Telemundo/NBC Universal
07.2013 - 09.2013
  • Produced and curated digital content (photo galleries and video) related to soap operas airing on Telemundo’s primetime
  • Published and managed online content on specific soap opera’s website, ensuring page looks fresh and flawless (rotating modules and updating digital leads, retouching images on Photoshop)
  • Developed monthly editorial plan for digital coverage (video, galleries and franchise ideas)
  • Managed the soap operas’ social media pages: scheduling daily posts to promote episodes, teasers, content and talent
  • Stayed abreast with latest digital tools, social media trends and SEO best practices

Web Producer/Copy Editor

Telemundo/NBC Universal
05.2012 - 07.2013
  • For Mujer de Hoy, Telemundo’s largest vertical, managed and curated multiple sections: parenting, health, food, and home decoration, ensuring the overall quality and performance of the page, including the mobile site
  • Wrote catchy copy points to drive more traffic to the site, including managing two main modules on Telemundo.com home page
  • Created galleries and articles for promotion on MSN Latino, ensuring pictures have excellent quality and text is flawless in accordance with the page style
  • Produced/edited sales campaigns related content following editorial voice
  • Translated content from iVillage news feed to cater to our audience
  • Contributed to the social media strategy for the page

Associate Producer

NBC News Miami Bureau
01.2012 - 05.2012
  • Assisted in researching, reporting and writing stories for the Today Show, Nightly News, and msnbc.com. Translated and logged interviews. Assisted on live shots and video feeds
  • Cowrote a story for the MSNBC World Blog about violence against Mexican journalists: http://worldblog.msnbc.msn.com/_news/2012/02/24/10497924-mexican-journalist-on-drug-lords-if-theyre-going-to-kill-you-theyre-going-to-kill-you

Reporter/writer

The Miami Herald
08.2008 - 08.2009
  • Reported and wrote for the Neighbors section on a variety of community issues, including South Florida’s foreclosure crisis.

Reporter/writer

The New York Times Student Journalism Institute
01.2009 - 01.2009
  • One of 14 students selected from a group of 120 nationwide applicants. Worked for ten days under staff writers on why people in Miami join clinical trials

Education

Master of Science - Multimedia Journalism

Florida International University
Miami Florida
04.2012

Bachelor of Arts - International Relations and Portuguese

FIU
Miami Florida
04.2010

Academic certificate - National Security Studies

FIU
Miami Florida
01.2010

Bachelor of Science - Print Journalism

FIU
01.2009

Academic certificate - Latin American & Caribbean Studies

FIU
01.2009

Skills

  • Multilingual proficiency in English, Spanish, and Portuguese
  • Excellent communicator, creative at heart and detail-oriented
  • Skilled in social media strategy
  • Dedicated to storytelling in travel and entertainment
  • Flexible and dependable, able to adapt to changes and excel at any given task
  • International travel experience
  • Deadline management
  • Mentoring
  • Digital media proficiency
  • Content management
  • Proofreading expertise
  • SEO
  • Creative direction
  • Audience engagement
  • Workflow optimization
  • Copy editing

Accomplishments

2021- Entertainment Journalist Lifetime Achievement- Hispanic Celebrity Award

2021- Entertainment Journalist of the Year- Tacarigua de Oro Internacional Award

2011 - Tookpart in a documentary filming project in Colombia

2011- Study abroad to Brazil program

2011- Berlin Capital Program by Fulbright Germany

2009- Best Student Journalist of the Year - Florida International University's School of Journalism & Mass Communications

2009- Chosen to partake in the prestigious The New York Times Student Journalism Institute

Awards

Fulbright Commission fellowship for concentrated study in Berlin | 2011, Federal Government grant for study abroad program in Brazil | 2011, FIU grant to partake in the making of “Islam in Latin American”, a documentary filmed Colombia about a Muslim Afro Colombian community in Buenaventura (interviewed and contributed to the script) | 2011, Scholarship from Hispanic Association of Colleges and Universities (HACU) | 2011-2012, Scholarship from Gannett Foundation | 2010, Outstanding Journalism Student Award by the School of Journalism | FIU | 2009

Languages

Spanish
Native or Bilingual
English
Native or Bilingual
Portuguese
Native or Bilingual

Timeline

Culture & Entertainment Section Editor

Diario Las Américas
01.2015 - Current

Print and web reporter for Vida y Artes (Arts & Lifestyle)

DLA
09.2014 - 06.2015

Primetime Digital Producer

Telemundo/NBC Universal
07.2013 - 09.2013

Web Producer/Copy Editor

Telemundo/NBC Universal
05.2012 - 07.2013

Associate Producer

NBC News Miami Bureau
01.2012 - 05.2012

Reporter/writer

The New York Times Student Journalism Institute
01.2009 - 01.2009

Reporter/writer

The Miami Herald
08.2008 - 08.2009

Bachelor of Science - Print Journalism

FIU

Academic certificate - Latin American & Caribbean Studies

FIU

Master of Science - Multimedia Journalism

Florida International University

Bachelor of Arts - International Relations and Portuguese

FIU

Academic certificate - National Security Studies

FIU