Problem Solver | Strategy-Driven | Details-Oriented
Hi, I’m
Winnie Nguyen
Mansfield,TX
Summary
Overview
6
years of professional experience
1
Certification
Work History
SIMPLI.FI
Associate Account Manager
02.2024 - Current
Job overview
- Serving as the primary point of contact for clients, addressing their inquiries, and maintaining positive relationships.
- Assisting in the management of client accounts, including developing strategies to meet client goals and ensuring client satisfaction.
- Collaborating with internal teams to execute marketing campaigns, monitoring performance, and making recommendations for optimization.
- Analyzing campaign performance data and providing insights to clients and internal teams to drive decision-making.
- Coordinating with cross-functional teams to ensure projects are executed smoothly and deliverables are met on time.
- Creating and presenting regular reports to clients on campaign performance and progress toward goals.
- Identifying issues or challenges and working with teams to develop solutions to meet client needs.
- Collaborating with internal teams, such as creative, media, and analytics, to deliver integrated solutions for clients.
SIMPPLI.FI
Account Coordinator
08.2022 - 02.2024
Job overview
- Assisted Account Managers in building and managing relationships with clients, resulting in increased client satisfaction and retention.
- Analyzed performance data to provide strategic insights and recommendations, leading to improved campaign performance and goal achievement.
- Acquired and maintained a high-level knowledge of up-to-date practices and strategies in online media management, ensuring campaigns were executed effectively.
YI FANG
Social Media Specialist
02.2022 - 07.2022
Job overview
- Designing posters, flyers, video ads for Instagram, Facebook, and Tiktok and building strategic plan to increase reach, impressions, and engagements
- Developing contents for media performance such as collaborating with food bloggers and micro influencers to promote new products every month
- Communicating with clients on social media platforms to make sure they are satisfied and answer their concerns.
- Researched current trends and best practices to develop innovative and impactful campaigns.
GOI
Top 4th - Start Up Competition
01.2022 - 04.2022
Job overview
- Founder of GOI - all-inclusive gifting online business that personalizes gifts from customers' given data
- Understanding affiliate marketing and applying to the business model thoroughly
- Creating BMC, MVP, business logo, brand name guidelines, and the final pitch professionally.
- Conducted target market research to scope out industry competition and identify advantageous trends.
WONDRHEALTH
Top 7 finalists globally
08.2021 - 12.2021
Job overview
- Led the creation of a marketing campaign for a Digital Behavioral Change program, including conducting market research and developing a strategic campaign plan for Facebook and YouTube ads.
- Developed an SEO strategy for Google Ad campaigns, resulting in increase in organic traffic.
- Collaborated with cross-functional teams to plan strategic marketing initiatives, including budgeting, taglines, social media, influencer, and programmatic ads, which contributed to increase in program awareness and engagement.
TIVO
Marketing Content Creation Project Management
08.2021 - 12.2021
Job overview
- Led a team of marketing professionals to collaborate on project plans and goals, resulting in the successful completion of TIVO projects on time and within budget.
- Created content advertising by writing scripts, designing banners and posters, and developing storyboards for video ads, which contributed to increase in brand engagement.
- Conducted surveys using Qualtrics to gather customer feedback and insights, analyzed the collected data to validate findings, and used the insights to inform marketing strategies.
MATCHA LOVE- ITO EN
Sales & Barista
08.2018 - 02.2021
Job overview
- Managing cash flow, credit transactions and deposits
- Communicating and knowing Japanese tea culture thoroughly to perform tea art and matcha beverages properly.
- Promoted additional items with beverages, increasing store sales.
- Explained beverage preparation and offered samples to help customers choose ideal items.
Education
THE UNIVERSITY OF TEXAS AT DALLAS
B.S., Marketing
University Overview
GPA: 3.593
Skills
- Content Creation and Strategy
- Microsoft Suites (Excel, Word, PPT)
- Canva
- Google Suites
- Mailchimp
- Piktochart
- Hootsuite
- Search Engine Optimization Practices
- Video Editing
- Social Media Marketing
- Content Scheduling
- Project Collaboration
- Marketing and Advertising Strategies
- Research
- Storyboarding
Certification
- Google Ads Certifications
- Programmatic Advertising Foundations
- Think-cell Certified Professional
Activities
Activities
- ALPHA MUTAU CHAPTER, Chair of Service Committee, Plano, TX, 01/2018, 07/2019, Actively scheduled monthly meetings and developed events, Supported three other teams on different events and expand on communication skill between the team and the director through weekly meeting and project management, Planned and directed four team leads to raise over six thousand funding for Cougarthon-Children's Network Hospital 2019
- PTK LEADERSHIP PROGRAM, Alpha Mu Tau Chapter Representative, Philadelphia, 07/2018, Obtained functional skills and project opportunities for future career path improvement, developed networking and external communications skills, trained, and created schedules during the program, Enhanced communication skills within a professional organization with selected entry, high leadership skills, and advanced
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Opportunities Don't happen.You create them.
Timeline
Associate Account Manager
SIMPLI.FI
02.2024 - Current
Account Coordinator
SIMPPLI.FI
08.2022 - 02.2024
Social Media Specialist
YI FANG
02.2022 - 07.2022
Top 4th - Start Up Competition
GOI
01.2022 - 04.2022
Top 7 finalists globally
WONDRHEALTH
08.2021 - 12.2021
Marketing Content Creation Project Management
TIVO
08.2021 - 12.2021
Sales & Barista
MATCHA LOVE- ITO EN
08.2018 - 02.2021
THE UNIVERSITY OF TEXAS AT DALLAS
B.S., Marketing
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