Winnie Xu
Las Vegas,NV
Summary
Accomplished professional with more than 10 years of experience in a marketing executive role. Who also help lead the strategic direction and execution of marketing and sales initiatives to drive business growth and enhance brand presence.
I oversee a dynamic team, ensuring alignment with organizational goals, and implement innovative strategies to penetrate new markets and increase revenue.
My role involves close collaboration with cross-functional teams, fostering strong relationships with clients, and leveraging data-driven insights to optimize performance and achieve competitive advantage.
I have consistently resulted in significant sales growth and enhanced market positioning.
Overview
1
1
year of professional experience
Work History
Vice President of Fareast Marketing China Operatio
Caesars Palace Hotel And Casino
Las Vegas, NV
01.2024 - Current
- Design incentive programs that motivated staff members, while ensuring profitability targets were met.
- Analyzed market trends to identify opportunities for growth within existing markets or new ones.
- Created effective communication strategies between management team members and employees at all levels of the organization.
- Exceeded sales goals through upselling and cross-selling within the existing client base, as well as strategically attracting new business.
- Collaborated with the sales team to develop targeted promotions and incentives programs.
- Developed marketing strategies and campaigns to increase brand awareness.
Education
Bachelor of Science - International Business
San Francisco State University
San Francisco, CA08-2001
George Washington High School
San Francisco, CA05-1996
Skills
- Designed incentive programs that motivated staff members while ensuring profitability targets were met
- Analyzed market trends to identify opportunities for growth within existing markets or new ones
- Created effective communication strategies between management team members and employees at all levels of the organization
- Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business
- Collaborated with sales team to develop targeted promotions and incentives programs
- Developed marketing strategies and campaigns to increase brand awareness
Languages
english
Professional
manderrine
Native/ Bilingual
Cantonese
Limited
Timeline
Vice President of Fareast Marketing China Operatio
Caesars Palace Hotel And Casino
01.2024 - Current
Bachelor of Science - International Business
San Francisco State University
George Washington High School
Similar Profiles
James GrieveJames Grieve
Bartender Apprentice at Caesars Palace Hotel And CasinoBartender Apprentice at Caesars Palace Hotel And Casino
Kayce CampbellKayce Campbell
Table Games Floor Supervisor at Caesars Palace Hotel And CasinoTable Games Floor Supervisor at Caesars Palace Hotel And Casino
Joanna PaizJoanna Paiz
Assistant Spa Manager at Caesars Palace Hotel And CasinoAssistant Spa Manager at Caesars Palace Hotel And Casino