WYNETTE BENARD

• Define and communicate the vision and strategy for technical products, aligning with both customer needs and business goals, resulting in a 20% increase in customer satisfaction.
• Lead product development and alignment across product managers, engineering, design, marketing, and data teams, achieving a 15% reduction in time-to-market.
• Own and manage product backlog, ensuring alignment with vision, strategy, and full E2E user journey.
• Conduct UAT and support the creation of detailed test cases based on identified user scenarios and acceptance criteria, improving product quality by 25%.
• Participate in release planning activities, aligning technical deliverables with business objectives and providing final release timing.
• Act as a key member of the product delivery scrum team, guiding clarifications/blockers, making trade-off decisions, and adjusting priorities as needed.

• Negotiate with vendors to secure tools and services, enhancing team productivity and product quality.

• Managed and drove the vision for Connect, the company's intranet, resulting in a 30% increase in user engagement.
• Co-developed an agile intranet with business stakeholders and end-users based on continuous development.
• Leveraged data to improve user experience and identified key integrations to enhance the platform, providing a cohesive experience for all global employees.
• Partnered with cross-functional, global stakeholders to prioritize features addressing business needs and challenges.
• Championed the development team, directed backlog priority, and translated business needs to executable work.
• Managed relationships with vendors in partnership with Technology Services.
• Synthesized and communicated the product operating model to deliver the greatest value to customers with an adaptive approach.

• Launched PCE (Product Content Ecosystem) across global markets to deliver consistent product content across top B2B2C retailers.
• Standardized and delivered Master Data, SRA Data, Marketing Information, and Digital Assets for over 1200 product SKUs for digital shelf execution.
• Fostered strong relationships with bottlers, business owners, and IT regional support leads.
• Developed and executed project plans against standard timelines, while identifying project risks and establishing risk management plans.
• Conducted weekly/bi-weekly stakeholder meetings to continue market implementation and user adoption of PCE.
• Developed training documentation and guidance on the tools and platforms needed to centralize and store product data.
• Consulted on marketing adoption strategies based on business analytics and KPIs.
• Managed vendor relationships for cloud platform tools that enabled product content management.

• Supported an Agile Development process, ensuring alignment on the product vision and roadmap.
• Prioritized and evaluated Scrum team work, translating features into executable user stories.
• Provided a business perspective on value during day-to-day development, while being the voice of the customer.
• Managed the migration effort of over 300 global brand websites onto a new AEM platform, ensuring development efforts aligned with business goals and created a better authoring experience for platform users.
• Managed changes to baseline requirements through effective application of change control processes using JIRA.
• Facilitated JAD sessions to gather requirements for distributed systems and accelerate the design of technology solutions to ensure functionality is globally scalable.
• Implemented innovative ways to reuse or share requirements/components across digital experiences.

• Facilitated regular status updates with key stakeholders to maintain alignment on objectives and progress tracking throughout a project's lifecycle.

• Developed business requirements for an enterprise content platform integrating 62 business units.
• Liaised with offshore development teams to ensure technical solutions met product requirements.
• Managed requirements traceability information and tracked requirements status throughout the projects, including all phases of design, development, testing and implementation.
• Reduced post-production site changes by 27% through effective UAT and change control processes.

• Established strong working relationships with clients through exceptional communication skills, fostering trust and collaboration.

• Gathered project requirements and critically evaluated information to integrate high-level specifications with global content into a multi-purpose intranet.
• Collaborated with Subject Matter Experts, developers, and designers to implement / negotiate project requirements and business decisions.
• Created solutions customized to each client’s exact business requirements and reporting needs.
• Applied Information Architecture processes and Web Usability principles to enhance user experiences.
• Assisted with end user needs assessment and task analysis using surveys, interviews, site usage analysis, and card sort.
• Built strong relationships with clients and communicated strategic and creative portal direction with team members.

• Managed up to 40 projects simultaneously through all phases of SDLC.
• Consulted with advertisers to gather both business and technical requirements to create websites and other specialized Internet and Social products for advertisement on Yellowpages.com.
• Employed a complete approach to website development and business promotion, while customizing websites that accommodated the advertiser’s needs and created the best user experience.