Xinlong Zhang
Boston,MA
Summary
Dynamic professional with a proven track record in business development and event management, notably at Bytedance. Excelled in negotiation and social media marketing, driving a 20% increase in festival ticket sales. Skilled in MS Office and Adobe Photoshop, adept at leading teams to surpass revenue goals while fostering significant partner relationships.
Overview
6
6
years of professional experience
Work History
Business Development Intern
Bytedance
Beijing, China
06.2024 - 10.2024
- Contributed to the creation of business cases for new product or service launches. Provided plan pitches and investment strategies to potential partners to raise capital.
- Met with local businesses and community organizations to develop leads and generate business. Write planning proposals and execute the on-site activities for merchant cultivation.
Assistant Executive Producer
Beijing Yisheng Xiangyang Technology Co
Beijing, China
01.2023 - 08.2023
- Plan and organize the first season of 'Let's Go Now.' Cover everything from preliminary planning to final implementation, including liaising with partners, and handling on-site work. Arrange schedules during recording, deal with on-site issues, and cooperate with leaders, partners, and stakeholders to ensure smooth recording.
- Analyze the market environment, identify audience interests, optimize content, and plan all aspects of the variety show. Liaise with the director's team and sponsors for on-site implementation.
Co-Leader of Organization
PURITY EVENTS
Beijing, China
08.2018 - 08.2023
- Led a team to arrange three music festivals with about 1,200 audience members attending; decided on the theme, candidates, labor division, and program process of the festival. Identified and controlled the costs of the music festivals, and created over $140,000 in profits for the company.
- Increased the sales of festival tickets by 20% through leveraging multiple promotion channels, including TikTok live stream selling, and cooperation with music influencers.
- Organized meetings with more than five enterprise sponsors, and established partnerships with many local brands.
Business Development Assistant
Beijing GUOWEN Entertainment Company
Beijing, China
05.2021 - 09.2021
- Managed Season 2 of a TV show, achieving goals with economic and social benefits, and net profits over $140k.Developed and implemented sales and marketing strategies (including social media, celebrity marketing, etc.), secured 10+ sponsors, and managed $0.7 million in promotion funds.
- Cooperated with data analysis to spot trends, optimized content based on Season 1 feedback, boosting audience ratings by 20%, and satisfaction by 17%.
Museum Management Assistant
The Palace Museum
Beijing, China
05.2019 - 08.2019
- I designed the English website, including the content, layout, and interaction. Participated in the annual promo video production, co-organized public activities, and partner visits.
- Involved in cultural and creative product design (calendars, mooncakes, lipsticks, etc.). To promote traditional Chinese culture.
Education
Master of Science - Project Management
Boston Univeristy
Boston, MA12-2024
Bachelor of Science - Public Affairs (Management)
Indiana University, Bloomington
Bloomington, IN12-2022
Skills
- Account management
- Leads management
- Negotiation techniques
- Proposal writing
- Social media marketing
- Clerical support
- Market research and Marketing media
- Technical: MS Office, Adobe Photoshop, Final Cut Pro
Affiliations
- Basketball
- Golf
- Soccer
Languages
English
Full Professional
Chinese (Mandarin)
Native/ Bilingual
French
Elementary
Timeline
Business Development Intern
Bytedance
06.2024 - 10.2024
Assistant Executive Producer
Beijing Yisheng Xiangyang Technology Co
01.2023 - 08.2023
Business Development Assistant
Beijing GUOWEN Entertainment Company
05.2021 - 09.2021
Museum Management Assistant
The Palace Museum
05.2019 - 08.2019
Co-Leader of Organization
PURITY EVENTS
08.2018 - 08.2023
Master of Science - Project Management
Boston Univeristy
Bachelor of Science - Public Affairs (Management)
Indiana University, Bloomington
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