Xzavier Brown
Birmingham,AL
Summary
Private contractor with 3+ years of experience delivering exceptional Marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and a collaborative professional bringing expertise in brand management and social media engagement.
Highly creative with expertise in transforming marketing and advertising strategies into desired results. Enthusiastic in regards to sales; adept at working with colleagues and customers of all backgrounds. Team builder and clear communicator with strong problem solving and planning skills.
Vintage clothing has not only provided a creative outlet and the financial security to support myself while in college, but also the clarity that was needed to harness potential and confidence needed to carry skills and assets into other professional endeavors.
Overview
3
3
years of professional experience
Work History
Vintage Clothing Curator/Salesman/Marketing Manager
Independant (Gray Room Archive Vintage Clothing)
12.2020 - Current
- Sprinklr Certified through Social and Digital Media Marketing Course
- Created and managed social media campaigns to increase brand engagement.
- Researched developing trends to stay updated with new ideas and marketing practices.
- Continually maintained and improved company's reputation and positive image in markets served.
- Coordinated with design and media teams to develop high-quality creative assets.
- Conducted market research to identify new opportunities and target markets.
- Mentored local personnel on best practices and protocols to maximize productivity.
- Made multiple trade show appearances with products and habitually increased profit margins from event to event.
- Made 13 trade show appearances in 2021 for total revenue of over $9,500.00 with and average of about $750.00 per showing.
- Nearly doubled appearances in 2022 with 25 markets; revenue totaling nearly $31,000.00; averaging over $1,200.00 per showing.
- Averaged 3 appearances monthly in 2023 with 36 markets, averaging slightly over $1,500.00; for revenue totaling almost 55,000.
- Attended industry exhibitions, trade shows and conferences to promote products, expand reseller partner network and grow customer base across state lines.(company goal of 2023)
Education
Pursuing Degree in Public Relations - Minor in Management Communications
The University of Alabama
Tuscaloosa, AL05.2024
Skills
- Brand Development
- Trade-show Management
- Entrepreneurial Leadership
- Customer Buying Habits
- Marketing and Advertising
- Social Media Strategy
- Project Management
- Reputation Management
- Customer Rapport-Building
- Public and Media Relations
- Strategic Planning
- Project Management
Timeline
Vintage Clothing Curator/Salesman/Marketing Manager
Independant (Gray Room Archive Vintage Clothing)
12.2020 - Current
Pursuing Degree in Public Relations - Minor in Management Communications
The University of Alabama
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