Yamile Martinez Fragoso

El Avisador Magazine

03.2004 - Current

Prepared, rewrote and edited pieces to improve readability and impact.
Determined readiness of written pieces, made changes and approved final versions for publication.
Reviewed articles for grammar, spelling, punctuation, syntax, accuracy and compliance with quality standards.
Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
Guided and motivated staff to achieve demanding targets under tight deadlines.
Developed and optimized online and print strategies to maximize coverage, advertiser funding and subscriptions.
Consulted with customers to assess needs and propose optimal solutions.
Trained and motivated employees to perform daily business functions.
Put together realistic budgets based upon costs and fees for successfully operating business.
Devised and deployed sales and marketing tactics to drive strategic growth and support achievement of revenue goals.
Capitalized on social media platforms to increase market awareness and recruit sales agents.
Input income and expense details into database to track business finances and address variances.
Reconciled daily sales, returns and financial reports in QuickBooks.
Achieved sales goals and increased revenue and profits through productive strategy development and organizational leadership.
Employed prompt decision-making and in-depth research to resolve issues.