Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Yana Atkinson

London

Summary

Results-driven Account Manager bringing several years of experience in advertising, promotion and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish promotional goals. Demonstrated success in building networks and supporting branding objectives.

Overview

10
10
years of professional experience

Work History

Account Growth Manager

Amazon Seller Success
Seattle
05.2024 - Current
  • Lead consultative strategy for digital advertising and marketplace growth, advising C-suite and senior marketers on listing optimization, media planning and conversion strategy across Amazon’s advertising ecosystem
  • Manage $100M+ portfolio, exceeding targets through data-driven opportunity identification and strategic account development
  • Consistently rank in top 5 of 28 reps, surpassing sales targets by 289% vs goal last year while maintaining high account health
  • Leverage a diverse tech stack for multi-channel outreach, including custom-built Python tools for advanced prospecting and Salesforce data integration, alongside automated campaign management systems such as Sales Engagement; lead team-wide process optimization by implementing AI-enhanced workflows
  • Collaborate cross-functionally with marketing, creative and support teams to unlock solutions for clients

Account Growth Manager

Amazon Business
London
02.2023 - 02.2024
  • Owned end-to-end pipeline for 1,000+ Enterprise accounts, from strategic outreach to CXOs to account management
  • Achieved sole team member status in exceeding annual qualified meeting targets (105%) while surpassing new customer onboarding goals by 125%, ranking #1 out of 11 account managers
  • Led team’s digital transformation by implementing Salesforce High Velocity Sales automation, reducing manual outreach by 70% while increasing customer engagement rates by 3x through data-driven campaigns
  • Translated raw performance data into actionable insights, crafting reporting dashboards that influenced client strategy

Data Scientist

London School of Economics and Political Science
London
09.2022 - 02.2023
  • Contributed to the first iteration of the ASCOR project by refining methodology and assessing climate action alignment for select pilot countries, presenting the results to large institutional investment firms
  • As part of the Transition Pathway Initiative, conducted comprehensive climate change assessments of automotive companies

Research Assistant (PhD Placement)

University of Cambridge
Cambridge
11.2020 - 10.2021
  • Applied Python fuzzy matching scripts and conducted regression analysis to assess the impact of commercial operational strategies on energy consumption and rents
  • Conducted data analysis in STATA using various econometric methods (propensity score matching, fixed and random effects)

Commercial Analyst, Advanced Mobility Unit (PhD Placement)

BP
London
10.2019 - 01.2020
  • Led stakeholder engagement and developed financial models to successfully launch London’s first mobility hub, evaluating project viability and growth potential
  • Created Power BI dashboard integrating multiple data sources to track KPIs and optimize hub services

Healthcare M&A Analyst (10 months), Equity Capital Markets Analyst (7 months)

Lazard
London
07.2017 - 05.2018
  • Performed valuation analysis for two strategic M&A transactions utilizing DCF, merger & LBO models, synthesizing equity research and proprietary data to support deal execution
  • Developed compelling investment narratives through detailed information memoranda and pitchbooks, directly contributing to successful mandate acquisition
  • Facilitated cross-functional collaboration with executives, legal and accounting firms throughout M&A and IPO processes

Securities – Summer Analyst

Goldman Sachs
London
07.2015 - 08.2015
  • Developed and presented market commentary and investment ideas to trading teams

Education

PhD - Land Economy

University of Cambridge
Cambridge, UK
08.2022

MSc - Climate Change, Management and Finance

Imperial College Business School
London, UK
09.2017

BA - Economics

Durham University
Durham, UK
07.2016

Skills

  • KEY SKILLS: Amazon Seller Central, Amazon Ads, Meta Ads Manager, Google Ads, A/B Testing, Sponsored Products, Sponsored Display, Demand-Side Platforms (DSP), PPC, Campaign Optimization, Conversion Funnel Strategy
  • IT SKILLS: Salesforce, LinkedIn Sales Navigator, Excel & PowerPoint, R, STATA, Python, Factset, HTML, CSS, SQL, Power BI
  • LANGUAGES: Fluent: English, Ukrainian, Russian; Certificates: Spanish (Advanced), German (Business Upper Intermediate)
  • Digital advertising strategy
  • Salesforce automation
  • Python scripting
  • Data analysis
  • Financial modeling
  • Account management
  • Customer relationship management
  • Paid advertising
  • Conversion rate optimization
  • Brand-building strategies

Websites

Timeline

Account Growth Manager

Amazon Seller Success
05.2024 - Current

Account Growth Manager

Amazon Business
02.2023 - 02.2024

Data Scientist

London School of Economics and Political Science
09.2022 - 02.2023

Research Assistant (PhD Placement)

University of Cambridge
11.2020 - 10.2021

Commercial Analyst, Advanced Mobility Unit (PhD Placement)

BP
10.2019 - 01.2020

Healthcare M&A Analyst (10 months), Equity Capital Markets Analyst (7 months)

Lazard
07.2017 - 05.2018

Securities – Summer Analyst

Goldman Sachs
07.2015 - 08.2015

PhD - Land Economy

University of Cambridge

MSc - Climate Change, Management and Finance

Imperial College Business School

BA - Economics

Durham University

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