Summary
Overview
Work History
Education
Skills
Skills And Tools
Timeline
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Yana Klimko

Influencer Markting Manager
Miami Beach,FL

Summary

Experienced Influencer Marketing Specialist with a creative and data-driven approach. Specializes in beauty, wellness, and luxury real estate industries. Demonstrated success in elevating brand visibility and generating revenue through strategic influencer collaborations, content campaigns, and media outreach. Skilled in overseeing extensive partnerships with 20-40 creators concurrently, crafting engaging video content, and implementing PR tactics that yield tangible outcomes.

Overview

4
4
years of professional experience
4
4
years of post-secondary education
2
2
Languages

Work History

Influencer & PR Manager

Wolsen Real Estate
10.2023 - Current
  • Boosted engagement and views on the company's Instagram by curating high-impact influencer content;
  • Fully managed in-house video production: wrote scripts, directed shoots, and coordinated publishing;
  • Secured media placements and authored PR articles featured in top-tier real estate and business publications;
  • Organized interviews, branded media tours, and real estate events with a PR focus;
  • Strengthened the personal brand of the CEO through targeted content and PR strategies.

Influencer Marketing Manager

Tech Startup (under NDA)
01.2023 - 10.2023
  • Developed guerrilla marketing strategy for a wellness-focused digital product, boosting organic brand

exposure;

  • Managed 20-40 influencers per campaign, overseeing contracts, deliverables, and creative development;
  • Led campaign logistics: influencer communication, content review, legal documentation, and payments;
  • Coordinated with cross-functional teams to align messaging and product positioning.

Influencer Marketing Manager

Sleep & Glow
02.2021 - 12.2022
  • Increased U.S. sales by 2.5x through influencer campaigns, expert collaborations, and PR activations;
  • Built strong brand awareness in the U.S., particularly in California, via partnerships with renowned plastic surgeons and skincare professionals;
  • Simultaneously managed 20-40 influencer partnerships, ensuring timely deliveries and brand consistency;
  • Organized branded events and curated PR activities to grow brand trust and engagement;
  • Produced 100+ detailed briefs, campaign concepts, and scripts for Instagram, TikTok, and YouTube;
  • Built and maintained a proprietary 7000+ influencer database for long-term brand collaborations.

Education

Bachelor's Degree - Business Administration

Belarusian State University
Minsk, Belarus
05.2016 - 06.2020

Skills

Influencer Marketing

Skills And Tools

Influencer Marketing, PR Strategy, Brand Positioning, Content Creation, Event Coordination, Social Media Strategy, Media Outreach, Campaign Analytics, Meta Ads Manager, Canva, CapCut, Google Workspace, Notion, TikTok Creator Marketplace, Trello, Asana

Timeline

Influencer & PR Manager

Wolsen Real Estate
10.2023 - Current

Influencer Marketing Manager

Tech Startup (under NDA)
01.2023 - 10.2023

Influencer Marketing Manager

Sleep & Glow
02.2021 - 12.2022

Bachelor's Degree - Business Administration

Belarusian State University
05.2016 - 06.2020
Yana KlimkoInfluencer Markting Manager