Yang Wang

Oversee the end-to-end creation of engaging, high-quality video content for audiences, ensuring alignment with brand strategies, distribution opportunities, and editorial priorities

• Creative Direction & Video Strategy: Led the end-to-end creation of compelling marketing campaigns, ensuring alignment with brand strategies
• Developed and executed video content strategies to drive audience engagement, from concept through production and distribution
• Project Management & Production Oversight: Managed award-winning projects from ideation through publishing, working across research, development, production, post-production, publishing, and promotion

• Taught the Interactive Media and Business programme students, delivered a featured lecture “Visual Storytelling” , focusing on the application of media elements to create engaging narratives
• Delivered a featured lecture “Reimagining Diaspora: How Filmmaking Presents New Perspectives on Migration”, exploring the role of film in shaping and expressing migrant identities

Manage projects from ideation through publishing, working across research, development, production, post-production, publishing, and promotion.

• Project Management & Production Oversight: Directed and produced June, starring HK superstar Aaron Kwok, overseeing all creative and production elements
• Led multiple feature films and commercial projects, ensuring on-time, on-budget delivery with high-quality results
• Managed the entire production lifecycle, from ideation to final content delivery, aligning with brand goals and editorial priorities
• Post-Production & Finalization: Managed editing, sound design, and visual effects to ensure alignment with the creative vision
• Liaised with directors, scriptwriters, and technical crews to align creative visions with practical execution strategies

Managed the Creative Studio at IBM Astor Place, managed IBM's all official social media accounts

• Directed the production of engaging multimedia videos and commercials tailored for IBM's official accounts
• Managed the Creative Studio at IBM Astor Place, and managed content creation across major social media platforms including Instagram, Facebook, and Vimeo through compelling visual storytelling strategies
• Reviews, Publishing, & Promotion: Manage partner reviews and ancillary asset creation (thumbnails, social assets, etc) for a surprise-free launch. Deliver metadata, including compelling headlines, descriptions, and transcripts for videos into the CMS for publishing.

• Directed and produced innovative fashion content for prestigious clients such as Chanel, Dior, and Elle Magazine
• Collaborated with renowned designers, stylists, and models to create visually compelling content

Facilitated academic activities and lessons in the Film Directing Department

• Assisted in the preparation and delivery of course materials and lectures
• Provided guidance and support to students on academic and project-based inquiries