Driven Graduate Student at the University of Michigan Stephen M. Ross School of Business
Pursuing a Master in Business Analytics (MBA) to gain the data analytics and business fundamentals necessary to excel in high-demand markets. Passionate about leveraging data storytelling to understand human behavior and drive positive impact. Previously majored in Biopsychology, Cognition, and Neuroscience (BCN). Actively involved in volunteer activities (ACEing Autism) aimed to support children with special needs.
Computer Programming Languages: C, SQL, Python, R, and MATLAB
Softwares: PowerPoint, Tableau, Brainstorm, Excel, and Power BI
PowerPoint, Tableau, Brainstorm, Excel, and Power BI
Tennis
03/2025 - 03/2025 Vienna University of Economics and Business - Vienna, Austria
Action-Based Student Consultant
Conducted a competitive analysis of the U.S. beverage market for
Waterdrop, identifying key market entry challenges.
Researched competitor strategies in segmentation, positioning, and
branding to understand key factors driving consumer adoption.
Developed a comprehensive go-to-market strategy and campaign
proposal, focused on brand positioning and consumer engagement.
Presented findings and strategic recommendations to Waterdrop's project
manager, receiving positive feedback on feasibility and impact.