Yasmin Musleh
Boardman
Summary
Driven and successful Social Media Marketer with 4+ years experience developing and executing social media platforms that have driven significant website traffic, resulting in a 20% increase in followers and engagement. As well as 25% increase in conversations across multiple platforms. Resulting in a 10% increase in sales. Collaborated with teams to develop visually compelling and engaging content. Adept at monitoring accounts and responding to costumer inquiries and feedback.
Overview
7
7
years of professional experience
Work History
Social Media Marketing Manager
Luxe Loft by Mathews Aesthetics
03.2024 - Current
- Managed multiple social media platforms for increased engagement and audience growth.
- Increased website traffic through effective content creation and search engine optimization strategies.
- Maintained a consistent brand voice across all channels, fostering trust among followers and customers.
- Boosted brand visibility on social media platforms by designing and executing targeted campaigns.
- Conducted market research to identify trends, tailoring content to audience preferences.
- Coordinated with influencers for brand promotion, significantly expanding market reach.
- Revamped social media style guides to reflect current trends, keeping brand relevant.
Sales/Social Media Marketing Manager
Burke Decor/ You Me Oui
08.2020 - 02.2024
- Successfully spearheaded campaigns on social media platforms including Instagram, and TikTok.
- Implement Marketing and promotion tactics that led to 20% growth in followers.
- Monitor online presence of company's brand and engage with costumers, in person and online, strengthening costumer relationships.
- Worked well in a team setting, providing support and guidance.
- Manage time efficiently in order to complete all tasks within deadlines.
- Manage social media platforms for execution of Marketing strategies and community management.
- Worked flexible hours across night, weekend and holiday shifts.
- Improved customer satisfaction ratings by promptly addressing service-related issues raised on social media channels.
- Contributed to new business development efforts by crafting persuasive pitch materials showcasing expertise in social media account management.
Sales Associate/ Content Creator
Uptown Cheapskate
06.2018 - 08.2020
- Increased sales revenue by building strong rapport with customers and recommending appropriate products.
- Created paid and organic content to publish on Instagram, Facebook, and TikTok.
- Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases.
- Helped customers locate products and checked store system for merchandise at other sites.
- Prepared merchandise for sales floor by pricing or tagging.
- Communicated daily with costumers and followers on social media channels to achieve a goal of an increase in followers.
- Answered customer questions about products and services, helped locate merchandise, and promoted key items.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
Education
Bachelor Of Applied Science - Fashion Merchandising Minor in Marketing
Youngstown State University
05-2025
Skills
- Social Perceptiveness
- Organizational Skills
- Adobe Acrobat
- Critical Thinking
- Microsoft Word/Excel/Powerpoint
- Photoshop/ Illustrator skills
- Website Creation
- Photography
- Canva
- Marketing
- Instagram/Twitter/Facebook/TikTok
Languages
Arabic
Professional Working
English
Native or Bilingual
Timeline
Social Media Marketing Manager
Luxe Loft by Mathews Aesthetics
03.2024 - Current
Sales/Social Media Marketing Manager
Burke Decor/ You Me Oui
08.2020 - 02.2024
Sales Associate/ Content Creator
Uptown Cheapskate
06.2018 - 08.2020
Bachelor Of Applied Science - Fashion Merchandising Minor in Marketing
Youngstown State University
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