Summary
Overview
Work History
Education
Skills
Languages
Timeline
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YE LI

Rancho Cucamonga,CA

Summary

Customer-oriented, aggressive, strategic-thinking sales management professional, successful in cultivating partnerships, retaining top accounts, and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products. Well-versed in implementing pricing models, managing vendor relations and expanding territory.

Overview

9
9
years of professional experience

Work History

Sales Manager

inQbrands, inc
Ontario , CA
08.2019 - Current
  • Consistently ranked as the Top Sales Representative for 5 consecutive years.
  • Developed and executed sales strategies and plans to drive revenue growth, customer engagement, and long-term satisfaction.
  • Built and maintained strong relationships with key clients while expanding the customer base.
  • Managed customer inquiries and resolved issues promptly and professionally, ensuring high client retention.
  • Analyzed business performance data, prepared forecasts, and provided insights to senior management to support strategic decision-making.
  • Led daily sales department operations, supervising staff, and mentoring new employees on company programs, sales techniques, and best practices.
  • Facilitated account-specific presentations, conference calls, and cross-functional collaboration to align marketing and sales initiatives.
  • Provided feedback on promotional materials, and supported marketing campaigns to maximize effectiveness.
  • Partnered with leadership to develop long-term strategic goals, and streamline communication across departments for efficient project execution.
  • Maintained accurate records of sales activities, client interactions, and departmental performance.

E-Commerce Sales Manager

Fedar Group, inc
Ontario, CA
09.2016 - 07.2019
  • Monitored and analyzed e-commerce sales performance to optimize online strategies, and maximize revenue.
  • Developed and executed strategic sales initiatives to effectively pitch products and services.
  • Prepared detailed reports comparing sales performance against planned objectives.
  • Managed six online stores across four major e-commerce platforms, successfully doubling overall sales.
  • Collaborated with manufacturers in China and the U.S to improve and optimize product offerings.
  • Launched and expanded two new auto parts product categories.
  • Delivered technical support to customers while establishing service standards, procedures, performance benchmarks, and documentation requirements.
  • Partnered with cross-functional teams to build a comprehensive product database and standard operating procedures (SOP) for product management.
  • Contributed to the development, implementation, and maintenance of the company’s ERP system.

Education

Master of Science - Electrical Engineering

University of California, Riverside
Riverside, CA
12-2015

Skills

  • Exceptional multi-tasker
  • Customer relationship management
  • Strategic planning
  • Team leadership
  • Cross-functional collaboration
  • Analytical problem solver
  • Persuasive negotiations
  • Solution selling
  • Customer service
  • B to B sales
  • Sales operation
  • Data-driven decision making
  • Sales and market development
  • Strategic account development

Languages

English
Professional
Chinese (Mandarin)
Native/ Bilingual

Timeline

Sales Manager

inQbrands, inc
08.2019 - Current

E-Commerce Sales Manager

Fedar Group, inc
09.2016 - 07.2019

Master of Science - Electrical Engineering

University of California, Riverside