YETTA D. SHAPIRO

• Increased total revenue across key accounts by 45% YTD (2024) equating to an additional $12 million in gross sales.
• Manage the relationship between internal teams and external customers.
• Added every collection item and new product launch to key accounts due to relentless pursuit and strong relationship building.
• Tenaciously manage key accounts, with responsibility for sales, contracts, negotiations, and reporting.
• Consistently suggesting and implementing solutions and strategies to keep clients from turning to competitive businesses.
• Implement strategic promotions that yielded positive outcomes for both customers and the organization.
• Leverage sales data and client feedback to optimize organizational strategies.
• Successfully established crucial deadlines by effectively negotiating contract terms with clients.
• Foster strong client relationships through ongoing communication, issue resolution, and proactive promotion of new offerings.
• Liaison between clients and management to provide client feedback and resolve inquiries.
• Lead monthly sales meetings, focusing on sharing customer feedback, accomplishments, and potential areas of enhancement, with the entire team.
• Analyze market trends, customer feedback, pricing strategies. to recommend changes in product offerings or services.

Call Points: Plastic Surgeons, Dermatologists, Medical Spas, Oncologists

Achievements: Consistently average 130% of monthly goals, always exceeding quarterly and yearly budgets - Recognized 18 times for top performance in company - Increased sales 40% Year over Year - Increased number of “Platinum” accounts by 100% Year over Year

• Increased profitability within accounts by cross-selling additional products.
• Collaborated with key decision makers to identify opportunities and develop ideas to deliver sales results.
• Efficiently organized and managed sales data and customer information using CRM.
• Used consultative sales strategies to effectively overcome client objections and maximize sales activity.
• Oversaw multiple accounts and worked diligently to meet and exceed performance goals.
• Successfully partnered with marketing team to sharpen client outreach approach, leading to a rise in qualified inbound account leads.
• Pitched to new clients by leveraging client base and targeting strategic partnerships.
• Negotiated contracts and closed agreements to maximize profits.
• De-escalated customer interactions by providing alternative tactics to solving problems and satisfying customer needs.

Call Points: Hospitals, Treatment Centers, Hotels, Restaurants, Country Clubs

• Developed Pilot Program selling innovative merchant services to 10,000 account customer base
• Grew customer base from 10 accounts to 348 accounts in three years
• Consistently exceeded monthly quotas by 110% or more
• Business outside sales and Account Manager to 300 customers
• Mentored and guided general managers on proper processes and methodologies.
• Coached, and Trained sales team to develop and cultivate relationships
• Managed staff to optimize brand expansion initiative productivity.
• Developed business case and received CEO approval for territory expansion.
• Negotiated details of contracts and payments
• Wrote, proofed, and edited sales proposals and correspondence
• Developed and delivered PowerPoint sales presentation to large and small audiences
• Won business of largest growing restaurant chains
• Compounded residual income for company at $1.4M / year upon departure
• Cultivated and maintained solid partner relationships to drive mutually beneficial collaboration and bottom-line profits.