Summary
Work History
Education
Skills
Extracurricular activities
Timeline
Generic

Yi Yao

Storrs,CT

Summary

Dynamic marketing professional with proven skills in social media marketing and event planning. Excelled at Light Course by spearheading innovative marketing initiatives and achieving over 30,000 readings on a single project. Demonstrates exceptional organizational abilities and a knack for fostering team collaboration. Proficient in content creation and social media management, aiming to leverage these competencies to drive success.

Offering solid est in industry, with a strong desire to learn and grow. Contributes ability to quickly grasp new concepts and apply them effectively, focusing on digital marketing and social media strategies. Ready to use and develop skills in communication and creativity in my future job.

Work History

Marketing Intern

Light Course
11.2024 - Current
  • Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing initiatives.
  • Conducted market research to identify target audiences and optimize marketing efforts.
  • Developed questionnaires and facilitated focus group discussions.

Marketing and Public Relations Intern

Zhi Li, A Consulting Company
10.2024 - 04.2025
  • Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
  • Sorted and organized files, spreadsheets, and reports.
  • Contributed to a positive team environment by collaborating with fellow interns on group projects.
  • Use the RED to increase customer inquiries. The first one I posted achieved more than 30000 readings.
  • Conducted market research to identify target audience preferences, aiding in the development of tailored marketing strategies.

LOFTER Referrer

Netease
11.2024 - 12.2024
  • Recommend people use LOFTER (An application) to read more novels.
  • Collaborated effectively with team members to complete projects within tight deadlines while maintaining high-quality standards.
  • Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.

Education

Bachelor of Arts - Economics

University of Connecticut
Storrs, CT

Skills

  • World Youth Economic Forum (Golden Award)
  • Math Kangaroo (Math Skills Award)
  • SEC Stock Investment Competition (First Prize)
  • Business Simulation (Golden Award)

Extracurricular activities

Founder, Performing Arts Club (2020.9-2024.4)

  • Promoting performing arts on campus, recruiting new members for clubs, organizing weekly events and regular performance presentations.
  • As a director and scriptwriter of films and plays, completed more than 10 plays and won awards.


Head of Publicity Department, Student Union (2022.9-2024.4)

  • Responsible for poster review, public number copy editing, video number promotion and other publicity activities.
  • Involved in the organizations and arrangement of 30+ events in the university, and achieved great success.


Paws and Claws Club (2024.10)

  • Participate in helping to popularize animal protection knowledge and strengthen ties with campus culture and alumni (our campus culture is about huskies)


Stray Animals Protection Project (2023.7-2024.4)

  • Responsible for the project and conduct research and publication of relevant papers
  • Create and simulate an animal-friendly community, create a website and simulate financing.

Timeline

Marketing Intern

Light Course
11.2024 - Current

LOFTER Referrer

Netease
11.2024 - 12.2024

Marketing and Public Relations Intern

Zhi Li, A Consulting Company
10.2024 - 04.2025

Bachelor of Arts - Economics

University of Connecticut
Yi Yao