Yinka Akinsowon

My key responsibilities are as follows:

• Assessing validity of incoming prescriptions from prescriber and processing them using customers’ appropriate health insurance provider(s)
• Interpreting and processing medication orders under supervision of pharmacist.
• Collaborating with pharmacist and colleagues in accurately filling and packaging prescription medications in accordance with prescriber request, pharmacy standards and state laws
• Resolving customer complaints in a timely manner while maintaining professionalism at all times.
• Providing support in inventory management and ensuring that daily prescription expectations are met.
• Performing data entry for patient profiles, billing information, and prescription orders into the pharmacy software system.
• Participating in continuing education and training to stay current with pharmacy practices and technology.

(Praxis C-Parapro Assessment passed with performance range of 478 out of 480)

• Providing learning assistance to a special needs student as assigned in Reading, Writing, and Math problems
• Providing oversight and maintain safety during recess while ensuring that students adhere to school regulations
• Supporting students during their designated lunch hour while maintaining order in the cafeteria
• Created illustration to support key class publishing project while encouraging the students’ artistic abilities.

New Wave Foundation is a non-profit organization geared towards leveling the playing field for African-American and Hispanic students in US public schools, by providing them with opportunities for college scholarships/sponsorships as a way to access a better future, through a variety of self-development and financial literacy programs. My key responsibilities were as follows:

• Collaborated with the CEO in creating and executing the marketing communications and partnership strategy for the financial literacy program, including compatibility analysis of prospective donors, as well as communication materials.
• Coordinated and wrote engaging content for the social media platforms, as well as the upcoming website, that showcased New Wave Foundation’s previous engagements and successes in order to stimulate new and continued partnership interest.
• Proffered brand guideline solutions for a more cohesive and impactful brand image throughout communication.

Insight Publicis is the largest marketing communication firm in Nigeria, and a major player in Africa’s creative industry. The company is a partnership between Insight Communications and Publicis Groupe, a Paris-based multinational founded in 1926 and is the third largest communications group globally. My key responsibilities were as follows:

• Engaged with clients to understand their business and communication challenges
• Actively supported clients in articulating their marketing communication objectives so as to develop apt campaign briefs
• Brainstormed and held creative sessions with strategy team, to distill research information, and determine a ‘Big Idea’ that connects with the target audience while effectively addressing underlying business objectives
• Developed successful creative strategies, including determining appropriate communication channels e.g TV, radio, social media, digital media etc.
• Led conceptualization and writing of well-crafted copy for TV & radio commercials, press adverts, billboards, online/digital media for various international and indigenous brands
• Supervised execution of creative workflow to deliver final outputs in line with client’s brief and within set deadlines
• Led pitching and presentation of creative campaign ideas & final outputs to clients
• Actively anticipated potential impact of market dynamics on clients’ brands; and proactively developed & pitched campaigns to client in response to brand & market realities
• Supervised editing and proof-reading of brand literature and other corporate materials (e.g Annual reports)
• Provided oversight (guidance & direction) and mentorship to junior writers

• I’ve had to put my career on hold while I relocated with my family, first to Vienna-Austria, then subsequently to the United States. Both times were due to my spouse's job relocation.

TBWA\Concept is a partnership between Concept Nigeria and TBWA Worldwide, an international advertising agency based in New York, USA.TBWA is a part of Omnicom Group, the second largest advertising group globally. My key responsibilities were as follows:

• Actively supported Creative Lead on Creative Strategy; Conceptualization and writing of TV & radio commercials, press adverts, billboards, and radio commercials for various brands; Revising & fine-tuning of campaigns
• Mentoring junior writers.
• Actively participated as Copy-Lead on several production shoots executed in local and international locations
• Editing and proofreading of brand literature and other corporate materials (e.g. Annual reports, brochures etc.)

Scanad is a subsidiary of WPP Group, the largest advertising agency in the world. WPP Group is listed on the London Stock Exchange. My key responsibilities were as follows:

• Actively participated in development of creative strategy with Creative Director and other teammates
• Hands-on conceptualization and writing of copy for various communication channels

Lowe Lintas is the first advertising agency established in Nigeria. It is a part of the MullenLowe Lintas Group. My key responsibilities were as follows:

• Actively participated in development of creative strategy with Creative Director and other teammates
• Hands-on conceptualization and writing of copy for various communication channels.

STB McCann is a member of McCann World Group, a global marketing solutions network based in New York, USA. My main responsibilities were as follows:

• Actively participated in creative ideation and delivery of several well-crafted copies that led to successful campaigns
• Participated in the prestigious ‘Academy for the Future’ hosted in London, United Kingdom. It was an intensive program that brought together a selected group of high-performing young professionals within McCann World Group offices globally, to work on a live campaign brief of one the Group’s global clients
• Participated in “Creative Lives”, a training organized by the British Council to teach creative professionals to integrate business/commercial reasoning in creative decision making.