Yun DU
Irvine,CA
Overview
3
3
years of professional experience
Work History
TikTok Operation Specialist
Buzz Vision
Los Angeles, CA
03.2024 - Current
- Train and mentor new streamers, providing guidance on best practices for engaging live streaming.
- Oversee live streaming sessions, ensuring technical quality and smooth operation.
- Analyze live stream performance data to identify trends and opportunities for growth.
- Develop strategies to increase viewer engagement and retention during live streams.
- Provide continuous support and feedback to streamers to enhance their content and presentation skills.
Public Relations Intern
L'Oreal
Shanghai, China
04.2023 - 08.2023
- Orchestrated over 20 influencer campaigns, achieving a 40% increase in engagement and a 25% rise in follower count on TikTok
- Established and maintained strong relationships with a network of beauty influencers, driving successful product launch campaigns
- Collaborated on content creation that resulted in 15% higher engagement rates compared to standard posts
- Collaborated with product development teams to showcase new launches through influencer partnerships and social media campaigns
Project Manager
Shanghai Xiaoguo Culture Media CO., Ltd.
Shanghai, China
05.2021 - 08.2022
- Led and managed a 4 person project group designed 13 average of $500K events involved over 20 celebrity guests fulfilled obligation on contracts and shoot 13 commercial advertising at leading company in stand-up comedy, and production in China
- Communication: Built connections between Xiaoguo's celebrates' agents and clients, made sure both sides were satisfied with contracts, rights and interests, produced perfect events
- Collaborated with cross-functional teams (HR, IT, Legal, Finance) to align employee experience initiatives.
- Daily Follow-up: Provided assistance to celebrates' daily business executive and performance arrangement, coordinated department's recording actions, undertook teams' operation work as well as negotiation culture, drafted stage lines for entertainer' stage performances
- Project Management: Collaborated with a number of brands on a diverse array of projects, including launch of Chinese New Year talk show in partnership with Farfetch, a global luxury e-trailer, as well as a commercial shoot for Italian luxury brand, Bvlgari, 2022 Winter Olympics Mini Talk Show with P&G
Education
Master of Science Business Global Business -
Pepperdine Graziadio Business School
12.2023
Bachelor of Arts, Communication -
University At Buffalo
05.2021
Skills
- Event Planning and Management
- Interpersonal Skills
- Cross-Functional Team Collaboration
- Public Relation
- Proficiency in Microsoft Office
- Influencer Marketing
- Presentations
- Excellent Verbal and Written Communication
Timeline
TikTok Operation Specialist
Buzz Vision
03.2024 - Current
Public Relations Intern
L'Oreal
04.2023 - 08.2023
Project Manager
Shanghai Xiaoguo Culture Media CO., Ltd.
05.2021 - 08.2022
Master of Science Business Global Business -
Pepperdine Graziadio Business School
Bachelor of Arts, Communication -
University At Buffalo
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