Highly-motivated employee with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Hi, I’m
YVONNE CHANDA
Dallas,GA
Summary
Overview
7
years of professional experience
1
Certification
Work History
Zambia Medicines and Medical Supplies Agency, Lusaka, Zambia
Sales and Marketing Manager
2021.03 - 2022.05 (1 year & 2 months)
Job overview
- Motivated and mentored employees to increase knowledge, skills and career potential within company.
- Integrated communications campaigns to create awareness, develop pipeline and bring in new customers.
- Directed branding, sales enablement and PR strategies to support implementation of comprehensive marketing strategies.
- Contributed expertise to build successful marketing strategies, including direct, partner and social media approaches.
- Defined marketing collateral and program strategies by working closely with product management teams.
- Facilitated improvement in sales outcomes by holding performance evaluations to assess team members' strengths and weaknesses and counsel on improvement strategies.
- Hired and motivated high-performing sales team achieving over $220,000 in new sales per year.
- Spearheaded implementation, execution and growth of business channel partner program.
- Resolved customer complaints regarding sales and service.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Reviewed operational records and reports to project sales and determine profitability.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
Zambia Medicines and Medical Supplies Agency, Lusaka, Zambia
Sales and Marketing Officer
2020.01 - 2021.02 (1 year & 1 month)
Job overview
- Developed and implemented strategic marketing plans, sales plans and forecasts to achieve corporate objectives for products and services.
- Evaluated leads obtained through direct referrals, lead databases and cold calling.
- Created sales volume reports to reflect overall business trends and business vertical trends.
- Worked closely with clients to identify needs and challenges and provided solutions-oriented campaign themes.
- Pursued and generated revenue through outside sales and marketing efforts by relentlessly identifying, developing and targeting new business partnerships.
- Planned and oversaw print advertising and social media and recommended product positioning strategy to attain long-term market share.
- Established and maintained consistent and vibrant corporate image through product lines, represented company at trade events and developed strategic relationships with key prospects.
- Monitored competitor products and services and maintained relationships with industry influencers and key strategic partners to identify improvement areas and grow customer base.
- Maintained and verified accurate records of pricing, sales and activity reports submitted by account managers.
- Conducted individual account manager reviews to determine training needs and improve sales performance.
- Resolved customer complaints regarding sales and service.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Enhanced sales volume through skilled support to both new and inactive customers.
- Determined price schedules and discount rates.
- Gained market share in new sales performance through aggressive team training.
- Coached, developed and motivated team to achieve revenue goals.
- Used change methodologies to increase sales and led projects for increased productivity.
- Directed and coordinated products, services and sales activities.
- Established ambitious goals for employees to promote achievement and surpass business targets.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
- Reviewed operational records and reports to project sales and determine profitability.
- Coordinated Daily Field Reports (DFRs) and distributed to clients.
- Oversaw regional and local sales managers and staff.
- Prepared budgets and approved budget expenditures.
- Met with sales and design departments to determine project road maps and create unique products to drive profitability and champion brand.
Lusaka Chamber of Commerce and Industry, Lusaka, Zambia
USAID Youth Leader - Marketing Officer
2019.04 - 2019.12 (8 months)
Job overview
- Conceive and develop efficient and intuitive marketing strategies to boost membership recruitment and retention.
- Organized and participated in fundraisers to financially support youth program.
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities such as seminars, exhibitions, activations, galas etc for members of the chambers of commerce.
- Send daily news letters and emails to inform paid members on what is going on in the business world globally.
- Represent the organization at exhibitions and sensitize businesses and the public on the benefits of being a member.
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
- Organize and oversee advertising/communication campaigns (social media, email blasts, newsletters, etc.)
- Assist in the organization of various events hosted by the chamber of commerce.
- Recruit new members.
- Initiate and control surveys to assess customer requirements and dedication.
- Collaborate with managers in preparing marketing budgets and expenses.
- Submit reports of performance to the supervisor.
- Monitor progress of marketing campaigns using various metrics and submit reports of performance.
Sani Foundation, Lusaka, Zambia
Community Volunteer
2018.01 - 2018.12 (11 months)
Job overview
- Collaborated with community leaders, organizations and public agencies to promote the organization's vision and mission.
- Leveraged social media to engage and increase volunteer community.
- Communicated needs and issues of the young adults with intellectual disabilities to management in timely fashion.
- Represented the foundation at fundraising events and educated people on intellectual disabilities and the foundation.
- Collaborated with management and other staff. members to discuss new fundraising opportunities.
- Built and maintained effective relationships with peers, sponsors and upper management.
- Directed strategic and appropriate marketing initiatives to improve sales in the arts and crafts department.
- Created and promoted arts and entertainment, bringing passion and experience to elevate arts in local community.
- Attended team meetings each month to voice concerns and offer constructive feedback to others.
- Accrued funds in charitable donations for the foundation using complex negotiation strategies and cultivating impactful corporate relationships.
- Helped and taught young adults with intellectual disabilities attain skills that equip them in their day to day life and get possible employment.
- Contacted non-profit organizations, offering professional assistance and social skills to advance causes.
- Built stronger youth by teaching leadership skills and sharing job knowledge.
ANDZAR Holdings Inc , Lusaka, Zambia
Client Liaison Officer
2016.09 - 2017.08 (11 months)
Job overview
- Served as key corporate representative, liaising with various parties in support of operational excellence.
- Facilitated transactions in Zambia, Canada, Tanzania, Namibia, Europe and Asia.
- Maximized effectiveness of liaison program with several key improvements.
- Planned and strategized Marketing and Public Relations programs.
- Assigned, supervised and reviewed activities of public relations staff.
- Built and maintained corporate image, brand and identity.
- Identified target audience and developed optimized communication plans to engage and interest individuals.
- Provided knowledgeable customer service in line with Gemstones and metals to internal and external customers
- Elevated customer satisfaction ratings by resolving issues for speedy resolution.
- Delegated duties for a team of 12 office staff.
Jewel of Africa, Lusaka, Zambia
Sales Manager
2016.03 - 2016.11 (8 months)
Job overview
- Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
- Tracked monthly sales to generate reports for business development planning.
- Performed sales consultations and educated clients on products and services.
- Created and maintained sales environment to support business objectives.
- Researched and communicated competitive activity to influence marketing plans and sales tactics.
- Maintained professional network of potential clients and business opportunities.
- Achieved company growth and brand development through market expansion and sales.
- Analyzed business and sales targets using critical problem-solving skills.
- Developed and implemented new sales strategies to update product lines.
- Attended trade shows for in-person engagement and network building.
- Provided customer service at Point of Sale (POS).
- Implemented shop keeping duties and adhered to operations manuals and monthly stock reports.
- Customer Liaison and conducted regular quality checks in the store.
- Controlled gifts registry.
- Ensured all products were correctly valued and priced on display.
- Isolated damaged or poor stock and returned it to stock control at head office.
- Took customer order details for custom made products and ensured the end product was per specifications.
Zanji Lodge, Ndola, Zambia
Assistant Manager Intern
2014.11 - 2016.02 (1 year & 3 months)
Job overview
- Supervised smaller departments such as front desk, food and beverages, maintenance, housekeeping, security, amongst others.
- Enforced company policies and procedures to strengthen operational standards across departments.
- Delegated daily tasks to staff/team members to optimize group productivity.
- Organized schedules, workflows and shift coverage to meet expected business demands.
- Maintained inventory accuracy by counting stock-on-hand and reconciling discrepancies.
- Initiated inventory control measures to manage and replenish stock, maintain cost levels and meet customer demand.
- Oversaw all events, conferences and workshops making sure they are well organized.
- Worked closely with customers to understand needs and resolve diverse issues.
- Resolved customer inquiries and complaints requiring management-level escalation.
- Ensured all rules and policies are implemented.
- Assisted the manager in ensuring the security of the guests and entire lodge.
- Helped the manager complete all activities related to the operation of the lodge.
- Analyzed business performance data and forecasted business results for upper management.
- Processed credit and debit card payments and returned proper change for cash purchases
Education
University of Greenwich United Kingdom
Bachelor of Arts from Business Studies (Marketing)
2019
University Overview
USAID-Youth Lead Zambia Lusaka
Pre-Internship Training
2019
University Overview
Chartered Institute of Marketing United Kingdom
CIM Level 6 Diploma in Professional Marketing : Marketing
2018
University Overview
- Award in Strategic Marketing
- Award in Driving Innovation
- Award in Mastering Metrics
Chartered Institute of Marketing United Kingdom
CIM Level 4 Certificate in Professional Marketing
2017
University Overview
- Award in Integrated Communications
- Award in Customer Experience
- Award in Marketing
Chartered Institute of Marketing United Kingdom
CIM Level 3 Foundation Certificate in Marketing
2016
University Overview
- Award in Marketing Principals
Mpelembe Secondary School Zambia
GCSE (High School Diploma)
11.2011
University Overview
Skills
- Product and Service Promotion
- Detail-Oriented
- Sales Program Coordination
- Staff Training and Development
- Sales Records Management
- Budgeting and Expenditures
- Relationship Building
- Networking Events
- Advertising Campaigns
- Problem Solving
- Customer Complaint Resolution
- Customer Trend Analysis
- Operational Records Review
- Time Management
- Rapport and Relationship Building
- Brand-Building Strategies
- Interdepartmental Collaboration
- Market Trend Analysis
- Shipping and Receiving Oversight
- Customer Service
- Decision Making
- Contract Negotiation Expertise
- Account Development
- Verbal and Written Communication
- Business Development
- Team Recruiting and Onboarding
- Operating Procedures and Policies
- Sales Statistics Analysis
- Bid Request Management
- Performance Evaluations
- Problem-Solving
- Profitability Assessments
- Product and Service Promotion
- Promotions and Marketing Strategies
- Trade Executions
- Consumer Segmentation
- Outreach Initiatives
- Business Growth and Retention
- Performance Tracking and Evaluations
- Client Base Retention
- Direct Email Campaigns
- Consultative Selling Techniques
- Sales Quota Achievement
- Client Resolution
- Brand Messaging
- Brand Development and Marketing
- International Trade
- Market Surveying
- Sales Presentation
- Managing Fleet Vehicles
- PR Events
- Producing Special Events
Languages
English, Swahili
First Language
Certification
- Chartered Institute of Marketing
Timeline
Sales and Marketing Manager
Zambia Medicines and Medical Supplies Agency
2021.03 - 2022.05 (1 year & 2 months)
Sales and Marketing Officer
Zambia Medicines and Medical Supplies Agency
2020.01 - 2021.02 (1 year & 1 month)
USAID Youth Leader - Marketing Officer
Lusaka Chamber of Commerce and Industry
2019.04 - 2019.12 (8 months)
Community Volunteer
Sani Foundation
2018.01 - 2018.12 (11 months)
Client Liaison Officer
ANDZAR Holdings Inc
2016.09 - 2017.08 (11 months)
Sales Manager
Jewel of Africa
2016.03 - 2016.11 (8 months)
Assistant Manager Intern
Zanji Lodge
2014.11 - 2016.02 (1 year & 3 months)
University of Greenwich
Bachelor of Arts from Business Studies (Marketing)
USAID-Youth Lead Zambia
Pre-Internship Training
Chartered Institute of Marketing
CIM Level 6 Diploma in Professional Marketing : Marketing
Chartered Institute of Marketing
CIM Level 4 Certificate in Professional Marketing
Chartered Institute of Marketing
CIM Level 3 Foundation Certificate in Marketing
Mpelembe Secondary School
GCSE (High School Diploma)
- Chartered Institute of Marketing
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