Zach Burns
Duluth
Summary
2025 Graduate from the University of North Dakota with a Communication Advertising bachelor's degree - pursuing a Master's degree in the Fall of 2025. 4 years of diverse experience in media and leadership roles. Expertise in social media management, graphic design, and public relations, utilizing Adobe InDesign to enhance brand visibility. Passionate about driving innovative communication strategies and eager to contribute to creative advertising and design projects.
Overview
3
3
years of professional experience
Work History
Marketing and Social Media Coordinator
Musk Miners
04.2025 - Current
- Managed paid advertising campaigns on Facebook, Google AdWords, and Instagram, maximizing return on investment.
- Implemented influencer partnerships that resulted in increased brand exposure and positive reviews of products/services offered.
- Maintained an up-to-date knowledge of industry trends, sharing valuable insights with team members that informed future marketing approaches.
Marketing Intern
Musk Miners
01.2025 - 04.2025
- Researched competitor trends and interpreted findings to report conclusions to supervisors.
- Tracked campaign performance metrics to identify areas for improvement and adjust strategies.
- Contributed to the creation of compelling content for company blog, newsletter, and website.
Vice President
Pi Kappa Alpha
01.2023 - 01.2024
- Demonstrated proficient leadership skills to motivate members and build competent teams.
- Established a culture of continuous improvement, fostering innovation and driving sustainable growth across the organization.
- Collaborated with the president, the university and Pike nationals to develop strategic initiatives and long term goals.
Head of Media
UND Men's Soccer
08.2024 - 05.2025
- Drove online traffic growth through effective SEO strategies, keyword optimization, and link-building initiatives.
- Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities for growth.
- Revitalized underperforming marketing channels by reevaluating targeting methods, creative assets, and overall strategy alignment.
Sales Team Member
Castle Danger Brewery
05.2024 - Current
- Evaluated inventory and delivery needs and optimized strategies to meet customer demands.
- Maintained extensive knowledge of the company's product offerings to address client inquiries and concerns effectively.
- Established a solid client base for repeat business through excellent customer service skills.
Public Relations Chairman
Pi Kappa Alpha
01.2022 - 05.2025
- Implemented successful social media strategies to increase brand awareness and consumer engagement for clients.
- Streamlined internal processes for increased efficiency within the public relations department.
- Improved brand reputation by developing and executing strategic public relations campaigns.
Campus Ambassador
POSH Entertainment
10.2022 - 03.2023
- Facilitated connections between new students and current campus community members through mentorship programs and networking events.
- Collaborated with student and faculty teams to develop strategies for student outreach.
- Optimized social media outreach efforts, resulting in an increased online presence for university-related updates, announcements, or achievements.
Head Coach/Media Manager
UND Intramural Hockey
11.2023 - 05.2025
- Used previous game and team data to make informed decisions regarding game strategies.
- Motivated athletes to become stronger, more agile, and more effective through training habits and proper nutrition.
- Enhanced game-day strategies by conducting thorough opponent analysis, fan engagement, and scouting reports.
President
UND Club Lacrosse
08.2022 - 08.2024
- Cultivated strong relationships with external partners to foster collaboration and maximize resources.
- Streamlined organizational processes by evaluating current systems and implementing improvements.
- Established a culture of accountability by setting clear expectations and holding individuals responsible for results.
Brand Ambassador
Drunk Engineers
01.2023 - 05.2023
- Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
- Generated leads for future business opportunities by collecting customer contact information during promotional events.
- Communicated product information with confidence and educated consumers about company.
Education
Bachelors of Communication Advertising -
University of North Dakota
Grand Forks, ND05.2025
National Society of Leadership & Success - undefined
University of North Dakota
Grand Forks, ND06.2025
Dean's List -
University of North Dakota
05.2024
Skills
- Adobe InDesign
- Public Relations
- Social Media Management
- Digital Marketing
- Branding
- Graphic Design
- Interpersonal Communication
- Organization
- Content creation
- Leadership
- Teamwork
Timeline
Marketing and Social Media Coordinator
Musk Miners
04.2025 - Current
Marketing Intern
Musk Miners
01.2025 - 04.2025
Head of Media
UND Men's Soccer
08.2024 - 05.2025
Sales Team Member
Castle Danger Brewery
05.2024 - Current
Head Coach/Media Manager
UND Intramural Hockey
11.2023 - 05.2025
Brand Ambassador
Drunk Engineers
01.2023 - 05.2023
Vice President
Pi Kappa Alpha
01.2023 - 01.2024
Campus Ambassador
POSH Entertainment
10.2022 - 03.2023
President
UND Club Lacrosse
08.2022 - 08.2024
Public Relations Chairman
Pi Kappa Alpha
01.2022 - 05.2025
National Society of Leadership & Success - undefined
University of North Dakota
Bachelors of Communication Advertising -
University of North Dakota
Dean's List -
University of North Dakota
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