Zach Jenkins
Modesto,CA
Summary
Dynamic leader with a proven track record at Canvas + Loft Furniture, enhancing profitability through strategic planning and revenue growth. Expert in operations management and social media strategy, I transformed marketing approaches to drive ROI and rebranded for market alignment. Recognized for exceptional team motivation and financial administration, consistently exceeding sales targets.
Overview
8
8
years of professional experience
Work History
Managing Partner - Director of Revenue
Canvas + Loft Furniture
01.2021 - 01.2025
- Implemented a data-driven advertising system that allocated marketing spend in direct proportion to the profit generated by each product, factoring in all expenses—both fixed and marginal—to ensure a guaranteed return on investment (ROI). This strategy optimized ad efficiency, maximized profitability, and enhanced profit per square foot by improving budget allocation and sales performance.
- Implemented an inventory management system that identified and eliminated unprofitable products, ensuring that all stocked items contributed to overall profitability. This optimization improved cash flow, increased turnover of high-margin products, and maximized profit per square foot.
Director of Sales and Marketing
Canvas + Loft Furniture
01.2019 - 01.2021
- Hired and trained all sales associates on a structured three-part sales system consisting of greeting, presenting, and closing. This system ensured a consistent customer experience, improved conversion rates, and maximized sales performance.
- Spearheaded our digital marketing efforts, becoming an expert in Meta advertising strategies that not only increased brand awareness but also directly drove revenue growth through targeted and data-driven campaigns.
- Led the company through a complete rebrand from Furniture Extreme to Canvas + Loft, strategically elevating the brand to reflect the quality and service standards that defined our business. This transformation strengthened brand positioning, improved customer perception, and aligned our identity with our market vision.
Sales Associate
Furniture Extreme
01.2017 - 01.2019
- Consistently exceeded sales targets as the company’s top sales associate. My success was driven by a relentless focus on customer service, consistent follow-up, and cultivating repeat business, ensuring long-term customer satisfaction and loyalty.
- Quickly identified for leadership potential due to my strong performance, initiative, and ability to inspire and motivate teams to achieve company goals.
Education
Bachelor of Arts - Economics
University of Calgary
Calgary, AB01-2017
Dinos Football Team
Univeristy of Calgary
Skills
- Revenue Growth
- Strategic Planning
- Operations Management
- Financial Administration
- Social Media Strategy
- Business Development Expertise
Timeline
Managing Partner - Director of Revenue
Canvas + Loft Furniture
01.2021 - 01.2025
Director of Sales and Marketing
Canvas + Loft Furniture
01.2019 - 01.2021
Sales Associate
Furniture Extreme
01.2017 - 01.2019
Bachelor of Arts - Economics
University of Calgary
Dinos Football Team
Univeristy of Calgary
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