Summary
Overview
Work History
Skills
Affiliations
Accomplishments
Certification
Websites
Personal Summary:
References
Timeline
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Zachary Gagne

Winchendon,MA

Summary

An accomplished sales & marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth in sales and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Lead Sales & Marketing Manager

Jolly Green Inc
Gardner, MA
02.2023 - Current
  • Developed and implemented marketing plans for new products.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Managed social media accounts and campaigns.
  • Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
  • Prepared monthly sales reports to document sales volumes, potential sales and areas of proposed client base expansion.
  • Cultivated business partnerships to build lasting relationships with internal and external parties.
  • Planned and facilitated meetings to share marketing plans and explain future business goals.
  • Created marketing policies and procedures, evaluating and revising to maximize team efforts.

Business Owner

Bizeego Business Presence
Winchendon, MA
01.2019 - Current
  • Provided strategic advice on how best to communicate a company's unique value proposition through branding efforts.
  • Analyzed client website analytics to determine effectiveness of current branding initiatives and make recommendations for improvement.
  • Designed visual elements for marketing materials and promotional campaigns.
  • Created content strategy plans to improve customer experience across multiple platforms.
  • Managed social media accounts, including developing content calendars and posting regularly.
  • Collaborated with designers, copywriters, photographers, videographers., on various projects.

New Retail Dispensary Sales & Marketing Consultant

Toy Town THC
Winchendon, MA
02.2022 - 02.2023
  • Developed sales and marketing strategies to increase customer acquisition and retention.
  • Conducted market research analysis to identify potential customers, competitive landscape, and industry trends.
  • Coordinated with internal teams to ensure that sales objectives were met in a timely manner.
  • Prepared detailed reports outlining the progress of each campaign and recommending improvements.
  • Analyzed customer data to uncover areas of opportunity for growth and improvement.
  • Managed relationships with vendors to ensure cost-effective solutions for all projects.
  • Engaged in retail and event marketing activities at public events and in-store to promote business development.

Skills

  • Business Development
  • Branding
  • Account Management
  • New Business Development
  • Sales Execution
  • Market Research

Affiliations

  • Genuine approach to account management and sales aquisition
  • Passion for capturing engaging photography / video paired with deep knowledge of Davinci resolve / Adobe Lightroom
  • Brand Creation (Ownership and operation of three personal brands)
  • Creative ability with diverse design and promotional material portfolio.
  • Proficient in Office / Quickbooks / Cannabis Sales platform programs.
  • Thorough understanding of communicative behaviors and relationship building both business and personal.

Accomplishments

Toy Town THC:

-$1M+ in sales to date generated in creation of "From concept" Cannabis retail dispensary (Toy Town THC Winchendon MA)

Jolly Green inc:

-Brought company from $0-$500k in total sales revenue to date generated as sole department employee in the position of Sales / Marketing Manager for Jolly Green Inc. in less than one year from start date as a Tier 1 status cultivation operation (

Bizeego Business presence:

-Generated brand growth and marketing consultation for 15 successful local companies to date.

Certification

  • Registered agent as Sales Vendor, Cultivator, and Product Manufacturer.
  • RVT training up to date.
  • METRC certification training up to date

Personal Summary:

Greetings, My Name is Zac Gagne. In my never ending pursuit of deepening the knowledge of my own interests, I have acquired a diverse skillset that has grown over the years, being tailored to monetizing various hobbies. This in turn has generated a tree of valuable skillsets for businesses and brands alike. I am a brand builder at heart and truly enjoy seeing my work implemented into the roots of successful businesses across Massachusetts. Immersing myself into the cannabis marketing / sales sector of business has developed into a network of genuine connection and positive business realations across the state.

References

References available upon request.

Timeline

Lead Sales & Marketing Manager

Jolly Green Inc
02.2023 - Current

New Retail Dispensary Sales & Marketing Consultant

Toy Town THC
02.2022 - 02.2023

Business Owner

Bizeego Business Presence
01.2019 - Current
Zachary Gagne