Summary
Overview
Work History
Education
Skills
Interests
Certification
Timeline
Babysitter
Zana Hinek

Zana Hinek

Corporate Responsibility & Strategic Fundraising Leader | Business For Good
Zagreb,21

Summary

Strategic business leader with 20+ years of experience in corporate and nonprofit sectors, currently driving impact as Corporate Fundraising Manager at UNICEF Croatia. I hold an Executive MBA and a Bachelor's in Economics, with specialized education in ESG, sustainable business, and project management. Former Deputy CEO at Biovega d.o.o., where I led retail and franchise innovation, built Croatia’s first organic franchise, and managed diverse teams and large-scale operations. My strengths include ESG strategy integration, business intelligence, negotiation, and stakeholder engagement. I’ve led high-impact fundraising initiatives, secured corporate partnerships, and organized public events for thousands of participants. With an entrepreneurial mindset, emotional intelligence, and a strong commitment to ethical and sustainable practices, I thrive in mission-driven environments where business meets purpose.

Overview

29
29
years of professional experience
9
9
years of post-secondary education
3
3
Certificates

Work History

CORPORATE FUNDRAISING MANAGER – HEAD OF CORPORATE DONATIONS

UNICEF
05.2018 - Current
  • Developed and led a multi-year corporate fundraising strategy aligned with organisational and UNICEF global priorities, resulting in a year-over-year increase in corporate income and an improvement in partner retention.
  • Identified, researched, and maintaining a dynamic pipeline vetted through rigorous due diligence and UNICEF brand-alignment criteria.
  • Designed and negotiated shared-value corporate partnerships that combined fundraising impact with child rights advocacy.
  • Authored high-quality funding proposals, partnership reports, and presentations; ensured seamless due diligence and screening, securing a success rate in converting proposals to signed agreements.
  • Managed all facets of account administration—budgets, KPI tracking, donor reports, and CRM inputs—ensuring 100% compliance with internal policies and delivering monthly performance dashboards to senior leadership.

BOARD MEMBER, DEPUTY CEO, SALES AND MARKETING DIRECTOR

Biovega d.o.o.
01.2004 - 12.2018
  • Business development and management of Biovega Group, executive and operational supervision of business processes related to sales and marketing.
  • Strategic business management of the bio&bio eco-products trade chain, franchise development.
  • Bio&bio brand identity development and management, integrated marketing communication, digital marketing, customer relations development and improvement, corporate communications management.
  • E-commerce, digitalization of business processes.
  • Development and expansion of the wholesale network.
  • Protection of intellectual property, legal and regulatory management of business operations and corporate administration.
  • HR management.
  • Legal and public representation of the company, all other business processes in the executive capacity.

Head of Franchise Business Operations

Biovega d.o.o.
01.1996 - 12.2018
  • Development of the overall franchise concept for the chain of organic products shops, from the initial idea to the final project realization.
  • Brand strategy positioning and implementation.
  • Franchise business operation strategy.
  • Head of the project team in charge of the overall project for shop openings.
  • Defining business plans.
  • Controlling and audit of business operations, contracts and business policies.
  • Research and development.
  • Consulting activities.

Education

MBA – Executive Master of Business Administration - strategic leadership, corporate governance, and organizational management

Cotrugli Business School
01.2007 - 01.2009

Bachelor of Economics (B.Ec.) - Entrepreneurial Economics and Management

Libertas International University
01.2004 - 01.2005

Degree in Economics (Professional Degree) - applied economics and business administration

University of Split, Faculty of Economics
01.2002 - 01.2004

Pharmaceutical Technician Diploma - pharmaceutical sciences and healthcare support

Center for Health Education
01.1986 - 01.1990

Skills

Entrepreneur thinking

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Interests

Volunteering for Society for the Improvement of the Quality of Life
Environmental protection and education about vegetarianism
Development of healthy food market in Croatia and abroad

Certification

MBA

Timeline

CORPORATE FUNDRAISING MANAGER – HEAD OF CORPORATE DONATIONS

UNICEF
05.2018 - Current

MBA – Executive Master of Business Administration - strategic leadership, corporate governance, and organizational management

Cotrugli Business School
01.2007 - 01.2009

BOARD MEMBER, DEPUTY CEO, SALES AND MARKETING DIRECTOR

Biovega d.o.o.
01.2004 - 12.2018

Bachelor of Economics (B.Ec.) - Entrepreneurial Economics and Management

Libertas International University
01.2004 - 01.2005

Degree in Economics (Professional Degree) - applied economics and business administration

University of Split, Faculty of Economics
01.2002 - 01.2004

Head of Franchise Business Operations

Biovega d.o.o.
01.1996 - 12.2018

Pharmaceutical Technician Diploma - pharmaceutical sciences and healthcare support

Center for Health Education
01.1986 - 01.1990

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Zana HinekCorporate Responsibility & Strategic Fundraising Leader | Business For Good