Storytelling
Aaron Clow
Farmingville,NY
Summary
Tech-savvy communications strategist with 20+ years of experience translating complex technologies into compelling narratives. I optimize organizational efficiency through innovative IT, marketing, and corporate training solutions. By aligning creative ideas with corporate strategy, I transform concepts into actionable plans, actively assisting teams across the company. I excel in high-pressure environments, leveraging strong communication skills to implement solutions seamlessly. Beyond the bullet points, I thrive on identifying areas where colleagues need support, applying my skills to remove roadblocks. It's about personal fulfillment through helping the team and moving forward together
Overview
33
33
years of professional experience
Work History
Director of Technical Programs
Cirrus Data Solutions Inc.
03.2024 - Current
- Researched and implemented Moodle LMS for low-cost employee and partner instruction.
- Coordinated with Professional Services and Engineering departments to establish courseware requirements and outlines.
- Created all training materials for Cirrus Data's product portfolio, including SCORM-compliant instruction, interactive content, and learning assessment.
- Maintained comprehensive records of training completions, certifications earned, and other relevant data points for reporting purposes.
- Managed content updates and ensured timely delivery of e-learning materials to users.
- Managed editing of all company technical knowledge base articles
- Assisted with technical upkeep of HubSpot CRM for Sales and Marketing
- Managed corporate Microsoft 365 implementation, including analysis of email delivery reports and adherence to "safe sender" rules
Director of Marketing
Cirrus Data Solutions Inc.
12.2021 - 03.2024
- Acted as a bridge between sales/marketing and engineering/development teams, translating complex product solutions into understandable terms.
- Established key differentiators for products, enabling the creation of impactful marketing campaigns.
- Elevated product, solution, and brand visibility by devising and implementing targeted SEO strategies.
- Collaborated closely with the VP of Marketing to develop and execute marketing strategies.
- Authored compelling marketing copy, created engaging visuals, videos, emails, and collateral for both the website and internal sales teams.
- Collaborated with external PR team to execute comprehensive corporate branding visibility initiatives, encompassing tasks such as completing industry analyst forms, submitting awards applications, and more.
Corporate IT Manager
Cirrus Data Solutions Inc.
09.2014 - 12.2021
- Initially asked to join by founders to assist with startup package of website design, initial slide deck creation to explain company's technology, stabilization of internal network, and help desk for growing team of approximately 25-30 employees.
- Researched and implemented ownCloud open-source file sharing system to allow teams greater organization and control over team assets, including versioning.
- Assisted engineering team in an ongoing manner with maintenance of and upgrades to onsite corporate lab, including networking, fibre channel zoning, VMware instances, etc.
- Conferred with executives to advise and plan for short-term and long-term IT system upgrade needs.
- Interacted and negotiated with vendors and contractors to secure products and services such as internet and gateway security.
- Collaborated with other departments to help meet IT needs and properly integrate and secure systems.
- Created and terminated user's accounts from start to finish in business applications, including company's Business Services Infrastructure, training systems, CRM, file sharing, and Microsoft 365 services.
- Developed and implemented measures and procedures to protect IT systems from cyber threats and data breaches.
- Coordinated technical training and personal development classes for staff members.
Manager of Training Systems
FalconStor Software
09.2004 - 09.2014
- Spearheaded development of training materials for company’s Online Product Training, assuming a primary role in conceptualization, design, and content authorship.
- Produced engaging online and offline presentations, incorporating video footage from live classroom training, shooting and editing video, audio enhancement, and creation of screen capture videos, synchronized with live presentation audio.
- Standardized presentation materials from various internal sources to adhere to the corporate style guide, ensuring a uniform and high-quality output.
- Led the creation, design, and authorship of all aspects of SCORM-compliant, Computer-Based Training (CBT) courses tailored for the Sales and Technical teams.
- Pioneered the establishment of corporate Learning Management System (LMS) procedures and protocols, overseeing student enrollment, follow-up activities, and testing processes.
- Conceived, developed, designed, and maintained the corporate Internal Training Center, leveraging technologies such as Linux, MySQL, PHP, and Apache. Implemented features including online forums, a company Knowledge Base, document repository, and an FTP site, all managed within a Joomla CMS.
QA Engineer
FalconStor Software
04.2001 - 09.2004
- Integral member of a dedicated team overseeing comprehensive testing of company's flagship software product, specializing in SuSE/RedHat-based SAN virtualization and disaster recovery solutions.
- Spearheaded conception, design, and authoring of procedures for 24/7 testing, stress testing, and interoperability testing, ensuring robust performance under diverse conditions.
- Took charge of devising and creating hardware configurations to optimize testing environments, encompassing iSCSI and Fibre Channel setups, involving crafting of specially-designed Linux environments, coordinating with SAN storage systems, and configuring fibre-channel and IP switches and routers.
- Drafted detailed documentation outlining all testing procedures, catering to specific needs and requirements of corporate clients.
Systems Administrator / Gaming Editor
CMJ
07.1998 - 02.2001
- Managed all aspects of corporate LAN, including purchasing, server assembly, and network optimization.
- Implemented Open Source Operating Systems and architected corporate backup and security protocols.
- Led two full-office corporate relocations, managing all IT infrastructure changes.
- Served as editor of video game review section for CMJ New Music Monthly, a consumer publication with over 100,000 circulation.
Distribution Coordinator / Writer / LAN Manager
CMJ
12.1991 - 07.1998
- Progressed from Editorial Assistant to LAN Manager, showcasing versatility and growth within the company.
- Administered Windows NT/Mac/Linux hybrid network of 90-100 workstations, providing comprehensive tech support and maintenance.
- Designed and deployed remote-location network for annual conference, saving tens of thousands in contractor fees.
- Implemented custom subscription and invoicing system, reducing related costs by over 50%.
- Wrote and edited album reviews for company publications
Education
Bachelor of Science - Mass Communication (Film)
Emerson College
Boston, MACertificate in Audio Engineering - Audio Engineering
Institute of Audio Research
New York, NYSkills
- Creative Direction
- Content Strategy and Creation
- Copywriting
- Graphic Design and Layout
- SEO Optimization
- CRM Management
Quote
If you light a lamp for someone else it will also brighten your path.
Variation on a quote from "The Three Virtues of Food,” by Nichiren Daishonin
Work Preference
Work Type
Part TimeGig WorkContract WorkWork Location
RemoteImportant To Me
Company CultureFlexible work hoursTeam Building / Company RetreatsInterests
Scriptwriting
Jeeps, Aircooled VW's, and EV's
Vintage Audio and Indie Music
Solar, battery, and cool electrical stuff
Timeline
Director of Technical Programs
Cirrus Data Solutions Inc.
03.2024 - Current
Director of Marketing
Cirrus Data Solutions Inc.
12.2021 - 03.2024
Corporate IT Manager
Cirrus Data Solutions Inc.
09.2014 - 12.2021
Manager of Training Systems
FalconStor Software
09.2004 - 09.2014
QA Engineer
FalconStor Software
04.2001 - 09.2004
Systems Administrator / Gaming Editor
CMJ
07.1998 - 02.2001
Distribution Coordinator / Writer / LAN Manager
CMJ
12.1991 - 07.1998
Bachelor of Science - Mass Communication (Film)
Emerson College
Certificate in Audio Engineering - Audio Engineering
Institute of Audio Research
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