Adrian Chrysanthou
New Port Richey,FL
Summary
As an accomplished and seasoned Director, I bring expertise in executing successful CMS migrations, cultivating team growth, and spearheading the successful development and deployment of prominent websites for high-profile campaigns. My enthusiasm for technology and the pursuit of knowledge in new software stacks are coupled with my eagerness to tackle new challenges.
I’m best at constructing and overseeing high-performing development teams and possess a keen aptitude for envisioning and implementing technical and strategic objectives, both immediate and long-term, for organizations. As well as building strong cross-functional collaboration and stakeholder management, I excel in delivering impactful results and driving organizational success.
Overview
13
13
years of professional experience
Work History
Director of Web Applications Development
Nielsen
Oldsmar, FL
12.2021 - Current
- Collaborated with a rapidly growing cross-functional Marcom team, unifying the technology stack and enhancing data capturing for Tech & Data. Integrated Google Data Layer analytics through a custom-built feature set that captured 100% of our audience, enabling personalized journeys for new and repeat visitors. This initiative sets the foundation for future personalization efforts and powers a personalization engine
- Drove the development team to build the 2022 World Cup campaign, leading to a nomination for a 2023 Streamy award. The campaign ranked in the Top 3 best websites and won the fan favorite award, showcasing our team's exceptional skills and dedication
- Developed repeatable agile processes and roadmaps, resulting in 2x velocity per sprint and a 3x increase in the frequency of releases. This streamlined approach enhanced productivity and allowed faster delivery of high-quality web features
- Led and managed the successful migration of our existing website to a new software stack within a tight 6-month timeframe. This effort significantly improved our Google Lighthouse ranking from 40% to 90%+ and increased the page view count by 1.5x. Our team's accomplishments were recognized at the 2022 WordPress VIP conference, where we presented and shared our achievements and learnings
- Provided strategic advice on the development and scope of numerous high-profile campaign-driven websites, including the Nielsen Annual Marketing Report. These initiatives resulted in a 3x increase in generated revenue, demonstrating the value of our web development expertise
- Cultivated strong relationships with vendors, collaborating closely to implement their latest features into our technology stack. This proactive approach positioned our organization's stack ahead of the competition, ensuring we remained at the forefront of industry trends
- Served as a mentor to junior and aspiring developers, guiding their growth and providing valuable support. One of my mentees eventually transitioned into a full-stack engineer role at a Fortune 500 company, highlighting the effectiveness of my mentorship
Principal Architect
Nielsen
Oldsmar, Florida
01.2018 - 01.2021
- I was responsible for drafting and executing the strategy to separate the company's marketing stacks, Mobile, Web, AWS, and SFMC
- Successfully led a team of developers to migrate from our existing CMS and rebuild a large-scale corporate website into a new CMS using the latest libraries and frameworks while delivering it within a 1-year n half-time frame. Our early built blocks inspired the WordPress core team to build similar blocks into core WordPress!
- Strong track record of hiring and building talented development teams and have overseen several successful migrations, including the migration of Nielsen.com. An early adopter of the WP Gutenberg Block Editor
- Expanded my expertise to become a Technical Architect for Salesforce
- Marketing Cloud and AWS Architect for Marketing Technology
- Training new and junior developers. Upon training one individual, they were hired as a full stack engineer onto my team
Principal Software Developer
Nielsen
Oldsmar, Florida
01.2016 - 01.2018
- Developed and designed several public and internal products
- Created AWS stacks to support the launch of careers.nielsen.com
- Operated as the licensee and distributor for all Apple, Amazon, and Android applications
Senior Software Developer
Nielsen
Oldsmar, Florida
01.2013 - 01.2016
- Responsible for building and developing a variety of web applications, external websites, and campaigns
- Initiated several company website audits of older technology stacks and created guidelines for using newer technologies that adhered to best practices
- Created several AWS server environments and architected web-based scaling solutions for demanding use cases
- Built, designed, and maintained Nielsen's flagship mobile apps
Software Developer
Nielsen
Oldsmar, Florida
01.2012 - 01.2013
- By envisioning, managing, and building internal web applications that became a key part of Nielsen's workflow
- Created external, public-facing websites and campaigns for the company
- Strong skills in software development and project management were instrumental in the success of these projects
Software | Flash Developer and Designer
SOE
Tampa, Florida
01.2010 - 01.2011
- I designed and developed interactive Flash-based training games for voting districts in the United States
- Designed and built websites for county election offices across the country
- Created 3D interactive models of voting machines
- Produced motion graphics and videos for online training and on-site filming
Education
Business Strategy
01.2021
Architecting On AWS
01.2020
Agile & Dev Ops Management -
01.2017
Bachelor of Arts - Computer Software And Media Applications
01.2010
Skills
- Supervision & Leadership
- Agile Software Development
- Communication and Interpersonal Skills
- Results-Oriented
- Time Management and Prioritization
- Complex Problem Solving
- Avid Learner
- Project Management
- Budget Coordination
- Product Development
- Friendly, Positive Attitude
- Critical Thinking
- Application Development
- Teamwork and Collaboration
- Conflict Resolution
- Software Development Lifecycle
- Google Analytics
- Web Architecture
- Decision Making
- DevOps Engineering
- Troubleshooting and Testing
- WordPress Proficiency
- Requirements Analysis
- Version Control Systems: Git, Github
- Javascript Libraries and Frameworks
- Back-End and Database Skills
- Front-End Programming: HTML5, CSS3, AJAX
Timeline
Director of Web Applications Development - Nielsen
12.2021 - Current
Principal Architect - Nielsen
01.2018 - 01.2021
Principal Software Developer - Nielsen
01.2016 - 01.2018
Senior Software Developer - Nielsen
01.2013 - 01.2016
Software Developer - Nielsen
01.2012 - 01.2013
Software | Flash Developer and Designer - SOE
01.2010 - 01.2011
McKinsey - , Business Strategy
TLG Learning - , Architecting On AWS
ITIL - Agile & Dev Ops Management,
Art Institute of Tampa - Bachelor of Arts, Computer Software And Media Applications