Akil Murugan
Monmouth Junction,NJ
Summary
Dynamic online business owner with a proven track record at Heavyweight Nation, driving sales through innovative digital marketing strategies and engaging content development. Expert in social media management and brand promotion, I excel at building loyal followings and enhancing brand visibility, leveraging problem-solving skills to achieve impactful results.
Overview
6
6
years of professional experience
Work History
Online Business Owner
Heavyweight Nation
03.2019 - Current
- Boosted online sales by implementing effective marketing strategies and optimizing website content.
- Optimized product listings with eye-catching images and persuasive descriptions, increasing conversion rates.
- Created engaging social media content to increase brand awareness and attract new customers.
- Developed successful email campaigns to engage subscribers and drive repeat business.
Online Business Owner
The Mat Club
08.2023 - 01.2025
- Grew a steady and loyal following through pushing viral and engaging content
Social Media Manager
Spartan Combat
01.2022 - 03.2023
- Managed main social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
Social Media Manager
Wrestling Changed My Life
01.2022 - 06.2023
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Increased brand awareness by developing and implementing effective social media strategies.
Social Media Manager
Fantasy Fight League
02.2022 - 03.2023
- Created graphics and visuals to drive clicks to the website/app
- Increased brand awareness and authority
Education
Bachelor of Science - Marketing
Shippensburg University of Pennsylvania
Shippensburg, PA05-2025
Skills
- Digital marketing strategy
- Website management
- Influencer outreach
- Social media management
- Content scheduling
- Content development
- Social media strategy
- Problem-solving
- Facebook, Instagram, TikTok
- Brand promotion
Timeline
Online Business Owner
The Mat Club
08.2023 - 01.2025
Social Media Manager
Fantasy Fight League
02.2022 - 03.2023
Social Media Manager
Spartan Combat
01.2022 - 03.2023
Social Media Manager
Wrestling Changed My Life
01.2022 - 06.2023
Online Business Owner
Heavyweight Nation
03.2019 - Current
Bachelor of Science - Marketing
Shippensburg University of Pennsylvania
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