ALANNA MASCIA
Fairfield,CT
Overview
6
6
years of professional experience
Work History
Sales Coordinator
Sodalis USA
Westport, CT
12.2023 - 10.2025
- Sales analytics, IRI data analysis, customer presentations, presentations to Marketing and senior management, trade funds tracking process and general sales reporting functions
- Manage the sales sample process to include coordinating and partnering with the product development team, artists and the trade marketing team to deliver the necessary samples.
- Manage the sales creative request process to include supporting the creation of the process, training, implementation to streamline the process, increase trackability and accountability.
- Assist with overall execution of key Sales programs including facilitating digital and social media assets and facilitation of customers website maintenance
- Manage internal SharePoint site for central presentation and asset access for external usage
- Direct responsibility for growth will be our Telesales channel which is our direct sales channel that has high growth potential
Sales Representative
Kitchen Tune-Up
Milford, CT
06.2023 - 10.2023
- Meet mutually agreed-upon sales goals.
- Conduct compelling virtual and in-home appointments by effectively following the KTU proven sales process
- Diligently manage the lead flow and pre-qualification process.
- Utilize KTU data and the internal network for sales & marketing activities.
- Foster outside lead generation, apart from the franchise activities
- Regularly communicate with the franchise owner and installers.
- Maintain frequent communications with prospects and customers and provide prompt response to any issues.
Merchandising Operations Associate
Bob's Discount Furniture
Manchester, CT
10.2021 - 03.2023
- Maintained accurate assortment plans in conjunction with the Buyer
- Coordinated all facets of merchandise procurement after the buying decision was finalized
- Compiled, maintained, and distributed report detailing of all weekly sales, incoming placements, discontinued products, and executed purchase orders.
- Fostered strong cross departmental and positive vendor relationships
- Managed communications for sales team, customer care, e-commerce, DC's, and vendor community
Intern, Merchandising Coordinator
FULLBEAUTY Brands
New York, NY
04.2021 - 07.2021
- Tracked all inbound samples and maintained sample management reports
- Coordinated accurate product delivery to arrive by the scheduled deadline
- Managed SKU reports and packaging project plans with Merchandising, Marketing and QA/QC teams
- Managing purging process for the Sample Room
- Facilitated updates for catalog publication
Sales Associate
Victoria's Secret & PINK
Fairfield, CT
10.2019 - 03.2020
- Enhanced product visibility by strategically organizing merchandise to brand standards
- Increased store sales growth by implementing a personalized selling approach
- Converted returned sales into retention sales by making meaningful recommendations
- Ensured that merchandise was floor ready and maintained to brand standards
Education
Real Estate Course Completion -
National Real Estate Institute
Fairfield, CT07.2023
Bachelor of Science - Fashion Buying and Planning
Fashion Institute of Technology
New York, NY12.2020
Associate of Science - Fashion Business Management
Fashion Institute of Technology
New York, NY05.2019
Skills
- Merchandise Operations
- Data entry
- CRM software proficiency
- Sales reporting
- Inventory Management
- Merchandising Mathematics
- Vendor and Customer Relationships
- Thoughtful and Efficient Planning
- Microsoft Suite
- Power BI
- Outlook 365
- SAP
- TABS
- Qlik
- Customer presentations
- Sales analytics
- Cross-departmental collaboration
- Inventory tracking
Timeline
Sales Coordinator
Sodalis USA
12.2023 - 10.2025
Sales Representative
Kitchen Tune-Up
06.2023 - 10.2023
Merchandising Operations Associate
Bob's Discount Furniture
10.2021 - 03.2023
Intern, Merchandising Coordinator
FULLBEAUTY Brands
04.2021 - 07.2021
Sales Associate
Victoria's Secret & PINK
10.2019 - 03.2020
Real Estate Course Completion -
National Real Estate Institute
Bachelor of Science - Fashion Buying and Planning
Fashion Institute of Technology
Associate of Science - Fashion Business Management
Fashion Institute of Technology