Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

ALEC SUTULA

Dallas

Summary

Experienced with developing and executing field marketing strategies. Utilizes market research and customer insights to create targeted campaigns. Knowledge of building strong relationships with clients and team members to achieve marketing goals.

Overview

1
1
year of professional experience

Work History

Field Marketing Specialist

Atomic Brands
Dallas, TX
01.2026 - Current
  • Developed and executed localized marketing campaigns to enhance brand visibility and engagement.
  • Collaborated with sales teams to align marketing strategies with business objectives and customer needs.
  • Execute retail programs, activations, and OOH campaigns to increase trial and conversion.
  • Analyze performance metrics (case sales, PODs, ROI) to optimize campaigns and market strategy.
  • Developed and implemented localized activations to support national partnerships, focusing on retail impact.
  • Crafted strategic 360 marketing initiatives to enhance brand visibility in assigned territories.
  • Conducted post-campaign analysis to evaluate effectiveness and identify areas for improvement.

Retail Account Manager

Atomic Brands
Denver, CO
11.2024 - 01.2026
  • Conducted 50+ weekly account visits to drive merchandising, display execution, and distribution gains.
  • Identified and secured new distribution, contributing to consistent POD growth.
  • Enhanced client relationships through regular communication, addressing concerns, and providing tailored solutions.
  • Collaborated with cross-functional teams to optimize inventory management and streamline order fulfillment processes.
  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.

Education

B.S. - Strategic Communications (Advertising), Minor in Journalism

University of Colorado Boulder
Boulder, CO
05.2024

Bachelor of Science - Business

Arizona State University
Tempe, AZ

Skills

  • Brand standards
  • Creative direction
  • Campaign management
  • Customer experience analysis
  • Relationship management
  • Promotional planning
  • Merchandising strategies

Websites

Timeline

Field Marketing Specialist

Atomic Brands
01.2026 - Current

Retail Account Manager

Atomic Brands
11.2024 - 01.2026

B.S. - Strategic Communications (Advertising), Minor in Journalism

University of Colorado Boulder

Bachelor of Science - Business

Arizona State University

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