Alexa Waldrop

•Develop short-form video content for a pregnancy wellness, with a focus on authenticity and user engagement.
•Film, edit, and publish videos to an unbranded TikTok account using trending sounds, formats, and aesthetics.
•Create and follow a content calendar and posting strategy to maximize reach and engagement.

•Collaborate with brand owners to align content with marketing goals and target audience preferences.

• generate, engaging and relevant content for all social media accounts, including texts, graphics, photos, and videos that align with our brand image and goals.
• Track key performance metrics using social media analytics tools to measure the success of campaigns and provide regular reports with insights and recommendations on improvement.
• Create unique, graphic, such as flyers and posters for college events.
• Assist in planning in organizing all college events.

• Provided administrative support such filing, photocopying, scanning, and sorting mail.
• Organized events such as lectures, faculty meetings, fundraisers, and small college events.
• Created engaging content for multiple social media platforms, such as Instagram, Facebook, and LinkedIn.
• Managed the daily operations of all assigned social media accounts.
• Reviewed analytics data regularly to identify areas of improvement in our campaigns.
• Used editing and graphic design tools to create content and visuals for social channels.
• Created digital graphics for webpages using Adobe Photoshop and Illustrator software.
• Designed digital graphics for use in social media posts as well as print materials such as flyers or posters.
• Photographed special events, parties, and portraits.

• Assisted with homework and tutored when needed.
• Prepared meals for the children including breakfast, lunch and dinner.
• Occupied and entertained children with age-appropriate games, toys, movies and coloring books.
• Changed diapers, bathed and dressed infants and toddlers.
• Provided transportation to school or other activities.
• Maintained a safe environment for the children at all times.
• Communicated regularly with parents about the daily activities of their children.
• Reacted quickly in emergency situations and used good judgment under stress.
• Encouraged good behavior by using positive reinforcement techniques.
• Supervised children and activities while exhibiting safe, healthy and developmentally appropriate childcare practices.
• Engaged with children on individual basis to build positive, trusting relationships.

• Greeted customers and provided exceptional customer service.
• Maintained up-to-date knowledge of store merchandise and policies.
• Organized stockroom shelves according to size, color or style.
• Restocked shelves as needed to ensure sufficient inventory levels.
• Handled customer complaints in a professional manner.
• Performed cashier duties such as accepting payments, issuing receipts and counting money back change.

• Organized and led practice sessions for the dance team.
• Coached members on technique and performance skills.
• Maintained a positive attitude throughout practices and performances.
• Provided feedback to dancers about their individual progress and development as performers.
• Encouraged teamwork among members of the group through positive reinforcement techniques such as praising successes or recognizing improvement over time.
• Facilitated problem-solving discussions when issues arose within the group dynamic or during rehearsal and performance processes.
• Assisted with fundraising activities when necessary in order to provide financial support for travel expenses associated with competitions.

• Facilitated weekly meetings, provided resources and encouraged open dialogue among the participants of the youth group.
• Assisted in preparing materials such as handouts and presentations for educational workshops within the youth group.
• Organized and facilitated meetings with youth group members.

• Represented the freshman class with good grades and conduct.
• Attended class meetings and maintained an open dialogue with classmates.