Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Alexander Alfonso

Miami,FL

Summary

Accomplished Chief Operating Officer with 11 years of experience in operational leadership within the e-commerce and floral industries. Expertise in developing strategic policies, optimizing efficiency, and managing large-scale projects, while fostering collaboration across departments to drive profitability and growth.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Controller, VP of Facilities & Project Manager

South Florals Group
Miami, USA
12.2023 - Current
  • Working directly with the Operations Manager and CFO to ensure a profitable and cohesive workflow between operations and accounting.
  • Organize and manage expenses for all 9 company locations. Reducing administrative and operational overhead in multiple key areas. Including IPS - 7k yearly, Insurance (vehicle, equipment & loss of rev) - 17k & ADT - 3k with in first 6 months.
  • Direct and manage all large facility alterations or additions including Permitting, licensing, contractor relations and direct relations with location municipalities. Completed 50% of a 650k build out at new facility in 7 months. The first 50% of the project had taken 2 years to complete.
  • Manage all operational licenses for 9 locations, including: BTR, LBT, CU, Alcohol license.
  • Oversee End of Month closing procedure. Review and verify all income and expenses have been reported accurately. Review A/R with receivables manager. Address error reports in POS. Finalize EOM closing process and prepare financial reports. Prepare and file Sales Tax reports for 9 locations & 4 partner corporations.

Chief Operating Officer

Pistils & Petals Farm Direct, Inc.
Miami, USA
12.2019 - 12.2023
  • The primary goal of the contract as COO of Pistils & Petals was to revamp and restructure the company's overall operations. Within 4 years, the company was able to go from a 30% loss in the P/L to selling the company for over 40% of its yearly gross revenue.
  • Led the overall operations and strategic direction of the company, overseeing all departments and ensuring alignment with organizational goals.
  • Developed and implemented operational policies, procedures, and systems to optimize efficiency, productivity, and profitability.

Co founder & Vice President, Chief Operating Officer

Eblooms Direct, Inc.
Miami, USA
11.2014 - 08.2019
  • Co-founder and Vice President of an International e-Commerce floral fulfillment and distribution company. Pioneering a true Farm to end consumer fresh cut flowers supply chain. Partnered with global retail chains like Costco, Sams Club and Sams Club Cananda.
  • Financial Director responsible for company wide accounting and financial reporting.
  • Operational Director responsible for the overall function and collaboration between our two South American DCs and the main corporate office in the US.
  • Develop strategic, long term infrastructural growth plans to meet customer demands.

Education

Associate's - Finance

Miami-Dade Community College
Miami, FL
07.2001

Skills

  • Financial report writing
  • Profit and loss analysis
  • QuickBooks proficiency
  • Analytical skills
  • Cost accounting expertise
  • Logistics management
  • Accounting principles
  • Microsoft Excel proficiency
  • Inventory management
  • Budgeting strategies
  • Leadership capabilities
  • Accounting software knowledge
  • Microsoft Office suite

Certification

  • Series 6
  • Series 65

Timeline

Controller, VP of Facilities & Project Manager

South Florals Group
12.2023 - Current

Chief Operating Officer

Pistils & Petals Farm Direct, Inc.
12.2019 - 12.2023

Co founder & Vice President, Chief Operating Officer

Eblooms Direct, Inc.
11.2014 - 08.2019

Associate's - Finance

Miami-Dade Community College

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