Overview
Work History
Education
Skills
LANGUAGES
Timeline
Generic

Alexandra Madalina Velicu

Ilfov

Overview

12
12
years of professional experience

Work History

Merchandise and Event manager

Soft Sphere LTD
10.2023 - Current


  • Manage and propose budgets for each event and trip the Client;
  • Liaise with vendors, exhibitors, and stakeholders during the event planning process to ensure everything is in order if needed;
  • Ensure to get the best rates for everything the Client purchases;
  • Manage the relationship with the Conference the Client is attending;
  • Create and maintain an event schedule for each brand we work with;
  • Manage all the requests for graphic, branding and swag creation for each event;
  • Ensure that the Client is getting the maximum exposure possible at each event;
  • Manage Merch, creation, production and distribution;
  • Upkeep Merch Storage;
  • Manage all events on and off site: set-up, tear down, and follow-up processes;
  • Learn about each client in order to be able to represent them at the event;
  • Create reports for each event, with the purpose of improving the Client’s presence in each one of them;
  • Assess an event’s overall success and submit findings.

SEO Specialist

LACEDO COM SRL
08.2015 - 07.2023


  • Implement strategies like link building and social media to improve website authority
  • Address technical issues on the website that impact search engine rankings
  • Analyze website traffic, user behavior, and search engine rankings to track SEO performance
  • Develop and execute a content strategy that aligns with SEO goals
  • Track SEO performance, identify areas for improvement, and report on results
  • Keep up with the latest search engine algorithms, trends, and best practices
  • Enhanced website rankings by implementing effective on-page and off-page SEO strategies.
  • Spearheaded ongoing competitor analysis efforts to reveal new opportunities for growth and differentiation in the crowded marketplace.

Front Desk Representative

Hotel Scala Boutique
01.2015 - 07.2015
  • Greeted visitors and customers upon arrival, offered assistance, and answered questions to build rapport and retention.
  • Resolved customer complaints and concerns, resulting in improved customer retention and loyalty.
  • Training new team members
  • Played a key role in upholding hotel brand standards by consistently providing top-notch service at the front desk area.
  • Administrative tasks
  • Managed phone lines effectively, reducing hold times and directing calls appropriately for improved communication across departments.
  • Enhanced guest satisfaction by efficiently managing check-ins and check-outs at the front desk.
  • Developed strong rapport with guests through friendly interactions and genuine interest in their well-being during their stay.
  • Utilized property management software effectively to manage reservations accurately and streamline operations at the front desk.

Waitress

Hotel Scala Boutique
08.2013 - 12.2014
  • Handled high-pressure situations with composure, maintaining excellent service standards even during busy shifts.
  • Exhibited strong multitasking abilities, balancing multiple tables and orders while delivering prompt service.
  • Maintained clean and welcoming dining environment, ensuring a positive guest experience.
  • Used cash registers and credit card machines to cash out customers.
  • Supported teamwork atmosphere among staff members through clear communication and collaboration during shifts.

Education

Certificate of participation - Public Speaking

Extreme Training
Bucharest, Romania
02.2021

Diploma - Media Strategy & Planning

IAA School of Marketing And Communication
Bucharest, Romania
11.2020

Graduation diploma - Administration and efficiency of Google Ads

SEOmark.ro
Bucharest, Romania
06.2019

Certificate of graduation - Project Manager specialization

Extreme Training
Bucharest, Romania
06.2019

SEO course graduation certificate -

Rezistenta Online
Bucharest, Romania
05.2019

Social media course graduation certificate -

Rezistenta Online
Bucharest, Romania
04.2019

Certificate of graduation - Manager occupation specialization

Extreme Training
Bucharest, Romania
04.2019

Certificate of participation - Negotiation techniques

Extreme Training
Bucharest, Romania
03.2019

Bachelor's degree -

University of Bucharest, Faculty of Administration And Business, Marketing
Bucharest, Romania
06.2017

High school diploma -

"Costin C. Kiritescu" Economic College, Tourism And Food
Bucharest, Romania
06.2014

Skills

  • - good communication skills acquired following theater courses
  • - management skills
  • - a good knowledge of the administration of online platforms
  • - organizations skills acquired following courses and manager experience
  • - team worker
  • - photography and video maker/edit skills
  • - public speaking
  • - driver license
  • - working under pressure
  • - motivational speaker

LANGUAGES

Romanian - native
English - fluent

Timeline

Merchandise and Event manager

Soft Sphere LTD
10.2023 - Current

SEO Specialist

LACEDO COM SRL
08.2015 - 07.2023

Front Desk Representative

Hotel Scala Boutique
01.2015 - 07.2015

Waitress

Hotel Scala Boutique
08.2013 - 12.2014

Certificate of participation - Public Speaking

Extreme Training

Diploma - Media Strategy & Planning

IAA School of Marketing And Communication

Graduation diploma - Administration and efficiency of Google Ads

SEOmark.ro

Certificate of graduation - Project Manager specialization

Extreme Training

SEO course graduation certificate -

Rezistenta Online

Social media course graduation certificate -

Rezistenta Online

Certificate of graduation - Manager occupation specialization

Extreme Training

Certificate of participation - Negotiation techniques

Extreme Training

Bachelor's degree -

University of Bucharest, Faculty of Administration And Business, Marketing

High school diploma -

"Costin C. Kiritescu" Economic College, Tourism And Food
Alexandra Madalina Velicu