Creative and well-rounded in overseeing social media marketing and content creation. Accomplished in improving brand awareness, customer acquisition and social media engagement. Offers top skills in copywriting and SEO optimization.
Overview
3
3
years of professional experience
Work History
SOCIAL MEDIA SPECIALIST
Optimum
09.2022 - Current
Developed strategic content and scheduled posts for Optimum's organic social platforms
Assisted in management of influencer marketing campaigns
Curated SEO articles using best practices, resulting in 20k visits per article
Employed storytelling and developed unique campaigns to promote engagement
SOCIAL CONTENT STRATEGIST
Hearst Magazines
05.2022 - 09.2022
Planned, produced, and edited over 200 social media projects
Used scheduling tools to optimize content performance
Worked closely with marketing teams to plan timing for campaigns.
MARKETING LEAD
Bumble
05.2021 - 05.2022
Developed up to 60 marketing campaigns and monthly events to increase brand exposure
Managed daily operations of team members to maximize productivity
Utilized Adobe Creative Suite to produce creative digital content
Collaborated with local businesses to create valuable relationships
Education
BA - Mass Media Arts: Journalism
CLARK ATLANTA UNIVERSITY
Atlanta
05.2022
Skills
Social Media Management
Content Development
Brand Management
Marketing Strategy
Content Optimization
SEO Optimization
Adobe Creative Suite
Microsoft Applications
Scheduling Tools (Khoros, Dash Hudson, Hootsuite)
References
Jonathan Yefet, Social Media & Digital Content Lead, Altice USA, Jonathan.Yefet@alticeusa.com
Timeline
SOCIAL MEDIA SPECIALIST
Optimum
09.2022 - Current
SOCIAL CONTENT STRATEGIST
Hearst Magazines
05.2022 - 09.2022
MARKETING LEAD
Bumble
05.2021 - 05.2022
BA - Mass Media Arts: Journalism
CLARK ATLANTA UNIVERSITY
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