Alexis Rapnikas
New York,NY
Summary
Dynamic Senior Digital Marketing Manager with a proven track record at Gamma Communications, excelling in social media strategy and content creation. Expert in driving brand engagement through innovative campaigns and influencer partnerships, while fostering strong client relationships. Skilled in digital marketing analytics, optimizing performance to achieve KPIs and enhance ROI.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Senior Digital Marketing Manager
Gamma Communications
03.2024 - 04.2026
- Lead creative development for client-facing materials, including social content, influencer programs, experiential campaigns, presentation decks, and program recaps
- Manage day-to-day company and client social media channels and web assets, ensuring on-brand content and consistent digital presence
- Served as primary contact for assigned client accounts, strengthening relationships and ensuring seamless campaign execution
- Produced weekly internal and client status reports to align project timelines, deliverables, and performance
Business Development Associate
Drip Therapy
Naperville, IL
05.2024 - 10.2024
- Executed digital marketing campaigns across social media, email, and advertising, enhancing brand visibility
- Analyzed campaign performance metrics, optimizing strategies to meet KPIs and maximize ROI
- Managed social media content calendars and coordinated influencer marketing initiatives, increasing brand awareness in the Chicagoland area
- Produced engaging marketing content, including website copy, blog posts, and promotional materials, driving audience engagement and brand loyalty
Marketing & Public Relations Specialist
Ardor Marketing
Chicago, IL
04.2023 - 12.2023
- Boosted social media engagement and follower growth across 15 accounts for 10 clients in the medical aesthetics industry by producing dynamic photo/video content, writing platform-specific copy, and managing brand partnerships.
- Coordinated multi-channel marketing campaigns for clients, integrating social media, email, and mobile, to enhance brand awareness and audience engagement.
- Enhanced content visibility across multiple platforms by writing platform-specific copy for Instagram, TikTok, Facebook, and Yelp.
Education
Bachelor of Arts - Communication
University of Missouri
Columbia, MO05-2022
Skills
- Social media management and strategy
- Content creation and production
- Campaign coordination
- Digital marketing analytics
- Client relationship management
- Multi-channel marketing
Certification
Social Media Marketing Certification
Timeline
Business Development Associate
Drip Therapy
05.2024 - 10.2024
Senior Digital Marketing Manager
Gamma Communications
03.2024 - 04.2026
Marketing & Public Relations Specialist
Ardor Marketing
04.2023 - 12.2023
Bachelor of Arts - Communication
University of Missouri