Alexis R. Swearingen
McKees Rocks,PA
Summary
Results-driven sales and operations professional with over 10 years of experience in fast-paced food service, and retail management. Proven ability to enhance profitability through expert cost control, inventory management, and staff leadership. Skilled in leveraging P&L analysis and merchandising strategies to drive financial performance and exceed company targets.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Social Media Manager
Save Here Today
Pittsburgh, Pennsylvania
08.2024 - Current
- Develop and execute comprehensive social media strategies to increase brand awareness, and align with marketing objectives.
- Create and manage engaging content, including short-form videos, stories, and static posts for diverse audiences.
- Oversee analytics and advertising campaigns to track performance and enhance user interaction.
- Schedule posts, manage approval workflows, and ensure all content is ADA-compliant.
- Monitor social mentions, reviews, and competitor activity to protect and promote brand reputation.
Campus Recruiting & Social Media Coordinator
West Virginia University Football
Morgantown, West Virginia
01.2024 - 06.2024
- Produced multimedia content (photo/video) for recruiting events including official/unofficial visits, game days, and junior days to showcase team culture and engage top talent.
- Managed dedicated social media accounts for WVU football recruiting, creating a dynamic online presence to support recruiting initiatives.
- Served as a primary point of contact for prospects and their families, guiding them through campus visits, photoshoots, and activities to ensure a positive experience.
- Supported the Director of On-Campus Recruiting with comprehensive event execution, including setup/breakdown, in-game logistics, and pre-visit preparations like materials and signage.
Sales Representative
Buckle
Morgantown, USA
01.2022 - 01.2024
- Provided personalized styling and shopping services, building strong customer relationships to foster loyalty and repeat business.
- Communicated product features and benefits to customers, driving sales in a commission-based environment.
- Worked one-on-one with clients to understand their needs, and recommend products, enhancing their overall shopping experience.
Cashier
Goodwill
Pittsburgh, USA
01.2020 - 01.2021
- Processed customer transactions accurately using a point-of-sale (POS) system.
- Addressed customer inquiries and resolved issues, providing friendly and courteous service.
- Maintained balanced cash drawers at the end of each shift.
Team member
Cooked Goose Catering Company
Pittsburgh, USA
01.2019 - 01.2020
- Represented the company at catered events and parties, creating a welcoming atmosphere.
- Set up buffet tables and made deliveries to ensure seamless event execution.
- Took and prepared customer orders in a friendly, professional manner.
Sales Operations Specialist
MegaCorp Logistics
Morgantown, West Virginia
05.2023 - 2023
- Cultivated relationships with potential clients and internal teams to drive business growth.
- Supported the operations team by monitoring carrier performance to enhance service quality and efficiency.
- Assisted senior team members in negotiating rates and terms with carriers.
- Managed multiple tasks efficiently, demonstrating strong organizational and prioritization skills.
- Gained insight into logistics industry dynamics to support strategic business growth.
Education
Bachelor of Arts - Business Marketing And Strategic Social Media
West Virginia University
Morgantown, WV05.2024
Skills
Technical & Software Skills
- Adobe Creative Suite: Photoshop, Premiere Pro, After Effects, or Illustrator
- Microsoft Office Suite: Excel, Word, PowerPoint, Outlook
- Survey Platforms: Qualtrics
- Operating Systems: Windows, macOS
Social Media & Digital Marketing
- Social Media Strategy & Planning
- Content Creation & Curation
- Community Management & Engagement
- Social Media Analytics & Performance Tracking
- Paid Social Advertising if you've run ads on Instagram/Facebook
- Scheduling Tools like Meta Business Suite, Hootsuite, Buffer, or Later
Professional Strengths
- Customer Service & Relationship Management
- Sales & Client Relations
- Event Coordination & Logistics
- Detail-Oriented Project Support
Volunteer Experience
- Volunteer food drive
- Girl Scouts
- Community Work
- Sto-Rocks Vikings Softball Coach
Certification
- Hootsuite Platform
- Social Media Marketing
- Abbreviated Social/Behavioral Research Training (Human Subject Research)
- Google Analytics Individual Qualification
Timeline
Social Media Manager
Save Here Today
08.2024 - Current
Campus Recruiting & Social Media Coordinator
West Virginia University Football
01.2024 - 06.2024
Sales Operations Specialist
MegaCorp Logistics
05.2023 - 2023
Sales Representative
Buckle
01.2022 - 01.2024
Cashier
Goodwill
01.2020 - 01.2021
Team member
Cooked Goose Catering Company
01.2019 - 01.2020
Bachelor of Arts - Business Marketing And Strategic Social Media
West Virginia University