Alfredo Sanchez
Linkedin.com/in/alfredosanch3z,CA
Summary
Marketing professional with experience in social media strategy, campaign coordination, and digital content creation. Leveraging a sociology background, I analyze audience behavior and cultural trends to inform AI-driven marketing strategies and data-informed campaigns.
Creative Portfolio: http://bit.ly/4nLqzag
Overview
2
2
years of professional experience
1
1
Certification
Work History
Activity Assistant
Sunrise Senior Living
Oceanside, CA
09.2025 - Current
- Assisted in planning and facilitating daily activities for participants.
- Coordinate and lead daily resident programs and community events to promote engagement and wellness for a total of 63 residents
- Manage event calendars, resources, and communication between departments to ensure smooth execution using Excel
- Used Canva to create posts and announce future activities
Volunteer Mentor
Onewell
San Diego
09.2025 - Current
- Support a child with Down syndrome through weekly educational and developmental sessions.
- Help strengthen independent living, communication, and social skills through structured activities.
- Demonstrate patience, adaptability, and strong interpersonal communication while fostering growth and confidence.
Marketing & Social Media Contributor
Holy Haven Resale Store
08.2024 - Current
- With only 7 videos on both Instagram and TikTok, accumulated 45k+ views and over 5k likes
- Created content and developed marketing strategies to enhance community outreach and boost engagement through compelling social media campaigns
- Collaborated with team to plan and research current trends for maximum engagement
Growth Marketing Intern
Smartbettor.ai
San Diego, CA
07.2025 - 10.2025
- Created 11 TikTok videos that collectively generated 7,500+ views, 327 likes, and 161 account engagements, demonstrating strong organic reach and trend-based content success.
- Analyzed TikTok Analytics and audience data to inform strategy adjustments, resulting in a measurable increase in user sign-ups.
- Collaborated with cross-functional teams to optimize marketing strategies and drive growth.
- Edited and produced video content using Adobe Premiere Pro and TikTok’s native editing tools, ensuring brand consistency and viral optimization.
Team Leader
Boys & Girls Club of America
12.2024 - 07.2025
- Supervised daily operations ensuring program compliance and safety standards with a group of 50 people including kids and adults
- Developed and implemented engaging activities fostering youth development and community involvement.
- Mentored staff to enhance program delivery and improve participant engagement.
Education
Bachelors - Sociology
California State University San Marcos
San Marcos, CASkills
- AI-Driven Marketing & Content Strategy
- Social Media Management & Digital Engagement
- Content Creation & Video Editing (Adobe Premiere Pro, Canva)
- Quantitative Data Analysis (SPSS, Survey Data)
- Data Interpretation & Research Methods
- Bilingual Communication (English / Spanish)
Certification
AI Marketing Outreach Generator
- Developed an AI-powered tool that generates personalized outreach messages for small businesses using structured prompts and lead data.
- Automated marketing message creation to improve outreach efficiency and campaign scalability.
Timeline
Activity Assistant
Sunrise Senior Living
09.2025 - Current
Volunteer Mentor
Onewell
09.2025 - Current
Growth Marketing Intern
Smartbettor.ai
07.2025 - 10.2025
Team Leader
Boys & Girls Club of America
12.2024 - 07.2025
Marketing & Social Media Contributor
Holy Haven Resale Store
08.2024 - Current
Bachelors - Sociology
California State University San Marcos