Alice J. Spiller
Bridgewater,NJ
Overview
1
1
Certification
31
31
years of professional experience
Work History
Sr. Mgr. RGM Customer – Growth Channels
Mondelez International
East Hanover, New Jersey
01.2024 - Current
- Responsible for all RGM Customer deliverables related to Growth Channels including continuous analysis of trade investment, providing insight toward highest revenue gain while utilizing trade resources efficiently
- Partner with six channels and EVP on routine RGM needs, pursuing strategic opportunities, minimizing risks, brainstorming, staffing and any ad hoc needs
- Advocate for incremental resources via IFR for all GC customers. Teach and assist teams in building coherent, strategic IFR documents with supported reasoning, accurate funding needs disclosed with logical expense and lift forecasts
- Deep dive all APEX plans to ensure YOY growth through discerning plans emphasizing working trade. Repurposing dormant trade within Distributors and retailers into revenue boosting tactics
- Educating teams monthly on post promotion and forward-looking ROI
- Manage and improve the eMAP reporting process. Solicit analysis for eMAP pricing
- Developed enhancement to 3rd party trade payment policy returning > 100 hours back to RGM Trade & RGM Customer colleagues. Revised policy effective 5/7/26
- Manage staff of two. Train and support daily. Build annual deliverables, course correct and develop managers.
Sr. Mgr. Convenience Trade
Mondelez International
East Hanover, New Jersey
01.2020 - 12.2023
- Trade architecture for $1BN Revenue, 5 categories, >180 customers, $89mm trade budget created balanced trade investment plan, maintained volume, mix and rate position continuously
- SalesForce implementation support with focus on Convenience Channel Indirect and Direct customers
- Reduced Convenience planning entities from 320+ to 62 to gain efficiencies allowing focus on key accounts
- Roadmaps developed and reported monthly for all categories of Convenience to parallel corporate roadmaps
- Create new annual trade investment channel model utilizing Gross Revenue, trade allocated vs actualized for multiple years affording clear view on trade utilized to grow Revenue by customer, by category
Sr. Mgr. Rev Growth, Alternative Channels
Mondelez International
East Hanover, New Jersey
01.2019 - 12.2019
- Continuously assess channel trade plans and redeploy investment to grow revenue where and when opportunities arise across all aspects of Alternative Channels to achieve the highest sales growth for the most efficient trade spend
- Liaison with EVP Alternative Channels, Head of Finance, Channel leads and Head of Trade
- Manage Rev. Growth Managers for Convenience & Food Service
- Manage and support Systems Manager, find efficient systems solutions for Revenue & Trade Mgmt.
- Guide Food Service Channel to continuous and accurate Revenue and trade forecasts by direct and indirect customers via each account manager within visible systems and reporting to organization
Revenue Growth Manager, Convenience
Mondelez International
East Hanover, New Jersey
01.2017 - 12.2018
- Maximize Revenue (>$750MM) through efficient trade investments
- Model Volume, Mix, Trade rate across 300+ customers concurrently for two years
- Collaborate with CCM’s on evaluating investment opportunities requiring trade beyond base rates
- Establish audit compliant, fiscally responsible business processes and procedures for all aspects of channel
- Improve trade acumen of all channel colleagues through continuous training, communications, KAM/JAM sessions, Trade 'Strong'
- Leveraged 2018 audit to improve business processes adversely affecting Channel
- Manage and develop Convenience system developer and administrator
- Mentor in channel mentorship program
- Circle of Champions recipient
Planning Manager – Biscuit
Mondelez International
East Hanover, New Jersey
01.2016 - 12.2016
- Improved accuracy in forecasting and deployment of PPD’s and new items
- Enhanced net revenue via waste reduction of product and coupons
- Optimized trade investment dollars through trade effectiveness, trade utilization and optimum rate
- Cultivated cross functional relationships to establish new and efficient ways of working
- Worked with BU and sales team to build relevant, fact-based selling decks for innovation
- Strategically evaluated proposed meets comp’s prior to execution
- Managed Meets Comp process, approvals, accounting, adherence to policy, liaison with Legal
- Assisted in Trade management across all categories
CDSV (Convenience, Drug, Specialty, Value) Trade Manager
Mondelez International
East Hanover, New Jersey
01.2014 - 12.2015
- Drove Trade Efficiency initiative through the channels, ensured targets were delivered
- Consolidated and reported CDSV monthly revenue calls, annual (and quarterly) business reviews (QBR)
- Managed Meets Comp process for CDSV in conjunction with Legal and Sales Planning
- Created Trade Effectiveness 'wheel' or cycle to assist in envisioning effective planning
- Supported Director of Strategy in deliverables: Reconnects, Bain Consulting Group study
- Managed and developed 3 colleagues supporting Convenience
C-Store Trade Investment Manager
Mondelez International
East Hanover, New Jersey
01.2011 - 12.2013
- Leveraged all investment resources to deliver C-store Direct and Indirect revenue
- Created and successfully executed 'Trade Amnesty' training to raise team business acumen
- Assisted Leadership Team and Director of Planning in absence of CVP
- Developed a robust trade analyzer (Sources & Uses) to continuously assess Volume, Mix and rate to maximize trade and minimize excessive trade investment or under utilization
- Delivered less than 3% underspend in > 350 customers
- Revised, gained approval and published Corporate Meets comp policy, provided Audit support
- Established effective business partnerships with Sales Finance, Channels, Shared Services, and Systems etc.
- Managed and developed team of 3+
Channel Finance Manager, Convenience & McLane Team, Wal Mart, Stand –in Sales Finance Director
Cadbury
Parsippany, New Jersey
01.2009 - 12.2010
- Interim Sales Finance Director, supported SVP Sales and sales Leadership Team on all Financial needs – both routine and ad hoc requests, provided audit support (internal and external)
- Business partnered and managed financial responsibilities (planning, reporting, analyzing) with Channel VPs for Convenience, McLane, Wal Mart and DOT business to assist with key decision making
- Drove delivery of sales forecast of $580mm while ensuring efficient use of trade spend
- Managed Annual Contract setting and trade spend account process with Channel VP and Leadership Team
- Assessed incremental financial strategy and needs for Channel PIF/Reserve, trade spend and indirect spending for team of 65+colleagues
- Convenience liaison with Customer Business Development, Channel Finance, Demand Planning/Logistics
- Developed and managed Convenience and Wal Mart/Sam’s Senior Financial Analyst
- Oversaw Cadbury annual sales goal process for all channels for Sales Finance Director responsibilities
- Managed Demand Planning Review meetings from a fiscal view to ensure a sound consensus call across all Channels versus contract and last year (keeping business on track during transition)
- Managed, mentored and developed Sales Finance Team (~11 colleagues/temporary contractors) through interim
Finance Manager – Green & Black’s, Venture Brand
Cadbury
01.2006 - 12.2008
- Executed financial planning, reporting and analysis for G&B brand including development of long lead roadmap P+L’s
- Finance Co-pilot on G&B Leadership team partnered with Sales, Marketing, Supply Chain and VP
- Drove decision to decommission wholly owned subsidiary effective 1/1/08 – leading this change required solid, clear, written and verbal communications articulating the strategic benefits to the company to a diverse, cross functional audience
- Strategically forecasted revenue for innovation, alternate manufacturing and base brand
- Obtained funding for business through internal loan and purchase of hedge contracts on Sterling
- Ensured SOX compliance chaired and reported disclosure review committee responsibilities to London
- Collaborated on Tax decisions related to transfer pricing
- Team contact with G&B UK, Treasury, Tax, Shared Business Services, Cadbury Adams US, Audit and Insurance
- Managed Sales Coordinator and Team Administrative Assistant (responsible for Resolve fulfillment/procurement)
- Recipient of President's Award
Previous Experience
Cadbury/Pfizer
01.1996 - 12.2005
- Cadbury - Manager, Trident Finance, Manager of Financial Planning and Reporting- Americas Region Head Office (RHO,) Cadbury/Pfizer/Warner Lambert -Manager, Financial Analysis-Adams Division, Global position, Cadbury/Warner Lambert- Sr. Financial Analyst-Consumer Healthcare – Benadryl Team
Education
Master of Business Administration - Finance
Fairleigh Dickinson University
Madison, NJBachelor of Science - Accounting
Fairleigh Dickinson University
Madison, NJAssociate in Arts - Business Administration
County College of Morris
Randolph, NJCertification
- Mondelez Elevate Leadership Program - Completed 6/2024
Timeline
Sr. Mgr. RGM Customer – Growth Channels
Mondelez International
01.2024 - Current
Sr. Mgr. Convenience Trade
Mondelez International
01.2020 - 12.2023
Sr. Mgr. Rev Growth, Alternative Channels
Mondelez International
01.2019 - 12.2019
Revenue Growth Manager, Convenience
Mondelez International
01.2017 - 12.2018
Planning Manager – Biscuit
Mondelez International
01.2016 - 12.2016
CDSV (Convenience, Drug, Specialty, Value) Trade Manager
Mondelez International
01.2014 - 12.2015
C-Store Trade Investment Manager
Mondelez International
01.2011 - 12.2013
Channel Finance Manager, Convenience & McLane Team, Wal Mart, Stand –in Sales Finance Director
Cadbury
01.2009 - 12.2010
Finance Manager – Green & Black’s, Venture Brand
Cadbury
01.2006 - 12.2008
Previous Experience
Cadbury/Pfizer
01.1996 - 12.2005
Master of Business Administration - Finance
Fairleigh Dickinson University
Bachelor of Science - Accounting
Fairleigh Dickinson University
Associate in Arts - Business Administration
County College of Morris