Alison Kotch
New York,NY
Summary
Experienced, organized, and reliable general assignment writer and editor who collaborates with clients on branded content, product reviews, features, and roundups. Experience with SEO copywriting and editing and technical writing, as well as retail and culinary customer service.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Front of House Associate
Bklyn Larder
Brooklyn, NY
12.2023 - Current
- Greet guests upon arrival, answered phone orders, and assisted customers with breakfast, lunch, and special-occasion orders.
- Provided excellent customer service to patrons and educated them about current product selection; maintained food, cheese, and beverage inventory.
- Processed payments using a point-of-sale system and handled opening and closing duties, including store cleaning and register close.
- Responded to customer complaints in a professional manner and resolved issues efficiently.
Writer, Editor and Managing Editor
Freelance / Volunteer
Brooklyn, NY
05.2017 - Current
- Researched and wrote feature, blog post, and roundup articles for a variety of print and online publications.
- Conducted interviews with subject matter experts to obtain relevant expertise and information.
- Edited manuscripts for clarity, consistency, and SEO visibility in accordance with each brand's voice. Proofread copy to check grammar, punctuation, and spelling.
- Collaborated with editors and designers on story layout and design.
- Managed and maintained content calendars; onboarded freelance writers.
- Processed invoices and generated writer contracts.
Health and Fitness Editor
Reviewed
Cambridge, MA
03.2022 - 02.2023
- Assisted in reforming the health & fitness vertical, resulting in a 35.2% increase in YoY readership.
- Managed and line edited one full-time writer; assigned to and edited freelance writers for clarity, SEO, and brand voice consistency.
- Assisted in planning and management of the editorial calendar.
- Wrote health, fitness, and sexual wellness content.
- Edited and updated evergreen content with SEO in mind.
Deputy Managing Editor
Billboard
New York, NY
09.2016 - 04.2017
- Reviewed layout of stories before they were published.
- Communicated weekly and daily deadlines and layout approvals to a 30+ person editorial team.
- Adjusted workflow in response to breaking music and entertainment news.
Associate Managing Editor
NRDC
New York, NY
- Worked with the communications team and program staff to produce issue papers and reports.
- Coordinated production of weekly e-newsletter and annual report.
- Tracked status of written content.
Education
Master of Science - Journalism
Northwestern University
Evanston, IL06-2007
Bachelor of Arts - Journalism / English
Lehigh University
Bethlehem, PA06-2002
Skills
- Team Collaboration
- Efficient Time Management
- Customer Service
Affiliations
- Gardening
- Yoga, Running, Fitness
Certification
- RRCA Level 1 Certified Coach
- Master of Cannabis
References
References available upon request.
Timeline
Front of House Associate
Bklyn Larder
12.2023 - Current
Health and Fitness Editor
Reviewed
03.2022 - 02.2023
Writer, Editor and Managing Editor
Freelance / Volunteer
05.2017 - Current
Deputy Managing Editor
Billboard
09.2016 - 04.2017
Associate Managing Editor
NRDC
Master of Science - Journalism
Northwestern University
Bachelor of Arts - Journalism / English
Lehigh University
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