Strategic marketing professional skilled in communication, leadership, and customer engagement. Experienced in developing marketing strategies and analyzing social media metrics to enhance audience interaction. Leverages data insights for brand growth and strategic decision-making, utilizing Tableau and Power BI for performance reporting. Pursuing a Master of Science in Marketing at Walton College of Business.
Overview
2
2
years of professional experience
Work History
Missions Intern
Cross Church
Iquitos, Peru
05.2025 - 07.2025
Led English Club initiatives, enhancing students' conversational and foundational English skills.
Taught English to children in a school setting, supporting lesson and classroom engagement.
Served local community of Iquitos, Peru through outreach programs that fostered relationship-building and community service.
Social Media Coordinator
Baptist Collegiate Ministry (BCM)
Fayetteville, AR
08.2024 - 05.2025
Developed and executed social media strategies, leading to a 50% increase in engagement across platforms.
Launched targeted campaigns during key events (welcome weeks, retreats, service projects), increasing participation rates and enhancing new member engagement.
Analyzed performance metrics to optimize content reach and enhance audience interaction.
Customer Service Intern
Panini America
Irving, TX
05.2023 - 08.2023
Provided top-tier customer service as a customer service pricing specialist, resolved product issues and inquiries for over 100 customers daily.
Maintained customer databases, ensuring accurate information to enhance customer satisfaction.
Supported sales initiatives by cross-promoting products, contributing to increased sales efficiency during summer periods.
Education
Bachelor of Science - Business Administration, Marketing
University of Arkansas, Walton College of Business
Fayetteville, AR
05.2026
Skills
KPI tracking and metric analysis
Tableau and data visualization
Social media strategy and management
Content planning and performance optimization
Marketing strategy and campaign planning
Leadership and communication skills
Leadership Experience
Neighborly Foods Student Ambassador: Represented Neighborly Foods on campus by promoting brand awareness and engaging with students through intentional outreach efforts. Assisted in strengthening the company’s presence within the student community by building relationships, supporting brand initiatives, and serving as a liaison between the organization and fellow students.
Cross Church College Ministry Community Group Leader: Deeply involved in leading weekly Bible studies through Cross Church community groups, facilitating meaningful discussions and fostering spiritual growth among members. Helped build a strong sense of community, accountability, and leadership while supporting students in their personal and faith journeys.
Timeline
Missions Intern
Cross Church
05.2025 - 07.2025
Social Media Coordinator
Baptist Collegiate Ministry (BCM)
08.2024 - 05.2025
Customer Service Intern
Panini America
05.2023 - 08.2023
Bachelor of Science - Business Administration, Marketing
University of Arkansas, Walton College of Business