Summary
Overview
Work History
Education
Skills
Languages
Interests
Awards
Hobbies and Interests
Timeline
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Alexandra Defeo

Alexandra Defeo

Ormond Beach

Summary

Well-qualified and intuitive with over 4 years of retail experience. Deep understanding of customer satisfaction and driving sales growth through personalized service, product knowledge, and strategic upselling. Skilled in client relationship management, team leadership, and fostering collaboration. Dedicated to leveraging expertise in sales strategy, leadership, and visual merchandising to elevate retail performance and customer loyalty.

Overview

3
3
years of professional experience

Work History

Beauty Advisor

Ulta Beauty
05.2025 - 09.2025
  • Delivered personalized beauty consultations, recommending products tailored to client needs.
  • Drove sales by upselling skincare, cosmetics, and fragrance products, exceeding daily goals.
  • Maintained product knowledge across all beauty categories to provide expert advice.
  • Supported visual merchandising by organizing product displays to highlight promotions.
  • Built loyal customer relationships by providing exceptional service and follow-up.
  • Selected as the only associate invited to a company conference to discuss sales strategies and learn about new products.

Sales Associate

American Eagle Outfitters
11.2022 - 04.2024
  • Increased customer satisfaction through personalized shopping experiences, leading to repeat business.
  • Trained and mentored new team members, improving sales techniques and collaboration.
  • Enhanced product displays, boosting customer engagement and overall store sales.
  • Implemented upselling strategies that drove consistent revenue growth.
  • Delivered customer service excellence, strengthening loyalty and retention.

Stylist

Francesca’s Boutique
03.2023 - 05.2023
  • Curated fashion-forward wardrobe selections, enhancing client confidence and style.
  • Conducted personalized styling sessions that improved satisfaction and sales.

Sales Associate

Publix
05.2022 - 11.2022
  • Streamlined checkout processes, reducing customer wait times and improving satisfaction.
  • Supported team collaboration and efficiency, contributing to smooth store operations.
  • Consistently provided attentive and professional customer service in a fast-paced environment.

Education

Biology

High Point University
High Point, NC
05.2025

High School Diploma -

Father Lopez Catholic High School
Daytona Beach, FL
05.2024

Skills

  • Sales & Customer Engagement: Customer Service Excellence, Customer Retention, Negotiation, Conflict Resolution
  • Leadership & Teamwork: Team Leadership, Training & Mentorship, Adaptability, Problem Solving
  • Visual Merchandising & Styling: Visual Merchandising, Visual Styling, Market Trend Analysis, Brand Development
  • Flexibility and adaptability
  • Sales expertise
  • Retail experience
  • Client relationship building
  • Brand awareness
  • Attention to detail
  • Sales proficiency
  • Personalized recommendations
  • Beauty trends

Languages

French (Tested out of French 1010, completed 1020)

Interests

  • Team Sports
  • Yoga
  • Camping
  • Surfing
  • Tennis- Have been playing for 16 Years
  • Kayaking
  • Hiking
  • Volunteering with youth sports programs as an assistant coach

Awards

Leadership Fellows: received coaching from Mark Randolph, Steve Wozniak, Theresa Patiri, and Raissa Gerona., Recognized for leadership, adaptability, and problem-solving in academic and retail environments.

Hobbies and Interests

Reading, writing, and playing tennis (competitive since age 3). Developed strong leadership, communication, and teamwork skills through athletics and extracurriculars.

Timeline

Beauty Advisor

Ulta Beauty
05.2025 - 09.2025

Stylist

Francesca’s Boutique
03.2023 - 05.2023

Sales Associate

American Eagle Outfitters
11.2022 - 04.2024

Sales Associate

Publix
05.2022 - 11.2022

Biology

High Point University

High School Diploma -

Father Lopez Catholic High School

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