Allison Anderson

• Spearheaded client campaign execution by coordinating efforts across the marketing and email teams to ensure timely delivery and alignment with objectives.
• Delegated tasks effectively to respective teams, maintaining a balanced workflow and meeting project deadlines.
• Contributed innovative ideas to enhance marketing strategies, driving campaign performance and client satisfaction.

Notable Projects

Sunny in Denbigh:

• Managed email marketing campaigns, including flow setup and strategic planning to optimize performance.

Demaci:

• Oversaw email and SMS marketing efforts using Klaviyo, developing flows and strategies to maximize campaign impact.

Vivere:

• Led email marketing initiatives through Klaviyo, focusing exclusively on revenue generation via targeted campaigns.

Peculiar People Holistic:

• Directed email marketing via Klaviyo and SMS marketing via Yotpo, implementing flows and crafting effective campaign strategies.
• Collaborated with the creative team as Creative Director to ideate and curate marketing content, including static ad creatives, short videos, and scripts for UGC creators.

• Working with clients to understand their remodeling needs and preferences.
• Coordinating site visits and consultations with clients and project managers.
• Assisting in the development of project plans, timelines, and budgets.
• Coordinating with subcontractors, suppliers, and vendors to ensure timely delivery of materials and services.
• Managing project documentation, including contracts, permits, and change orders.
• Communicating project updates and progress to clients, project managers, and other stakeholders.
• Monitoring project schedules and budgets to identify and address any deviations.
• Conducting quality inspections to ensure work meets company standards and client expectations.
• Resolving any issues or conflicts that arise during the course of the project.

• Customer service and register operations.
• Assisted with managing the front end.
• Managed several departments.
• Ordered inventory for departments weekly as well as stock shelves, managing overstock.
• Maintain store cleanliness.
• Delegated tasks daily and set weekly goals for associates assigned to my department in order to keep them maintained.
• Assisted in unloading trucks weekly along with sorting and organizing stock for my team.
• Arranged merchandise for display to highlight new styles, attract customers and enhance sales.
• Monitored and tracked department performance, implementing strategies to improve efficiency and increase sales.

• Maintained a clean and welcoming store environment to enhance the overall shopping experience for customers.
• Managed inventory effectively, ensuring proper stock levels and timely replenishment of merchandise.
• Handled cash transactions accurately, maintaining balanced registers and reducing discrepancies during shift changes.
• Provided exceptional care for animals both during and outside of work hours, ensuring their well-being.
• Assisted in creating employee schedules, ensuring adequate coverage and smooth operations.