Alva Martinez Perez
Fresno,CA
Summary
Marketing student with experience in customer service and a strong ability to connect with people from diverse backgrounds. Currently completing the Google Data Analytics Certificate, building skills in data analysis and problem-solving. Adaptable and detail-oriented with strong communication skills and a focus on continuous learning.
Overview
3
3
years of professional experience
1
1
Certification
Work History
President
Marketing Club at Fresno State
Fresno, CA
12.2025 - Current
- Led a student organization by planning and facilitating meetings, events, and professional development opportunities for members
- Coordinated with external businesses and organizations to create networking and internship opportunities for students
- Managed club operations, including overseeing budgets, organizing payments, and working with university funding (ASI)
- Directed a team of officers (treasurer, outreach, social media, etc.) to execute events and initiatives effectively
- Strengthened member engagement by fostering a collaborative and welcoming environment, helping students build connections and friendships
- Supported marketing projects and partnerships by communicating with agencies and sharing campaign-related materials
Sandwich Artist / Team Member
Subway
Fresno, CA
08.2025 - Current
- Provide excellent customer service by engaging with diverse customers and ensuring satisfaction.
- Operate point-of-sale systems, handle cash/credit transactions accurately, and manage daily sales.
- Prepare food orders to standard while maintaining speed, quality, and food safety compliance.
- Collaborate with team members to meet store goals and maintain a clean, organized work environment.
- Assist with inventory checks, restocking supplies, and reducing food waste.
Treasurer
Fresno State Marketing Club
Fresno, CA
08.2025 - 12.2025
- Manage club finances, budget allocations, and fundraising activities.
- Negotiated and secured strategic fundraising initiatives, expanding the club’s budget.
- Support event planning and membership growth strategies.
Cashier
Fresno State Food Court
Fresno, CA
08.2023 - 05.2025
- Managed transactions and assisted customers, ensuring a smooth dining experience.
- Organized workflows to reduce wait times and improve customer satisfaction.
- Delivered friendly service while maintaining accuracy and efficiency.
Education
Bachelor of Science - Business Administration, Marketing
California State University
Fresno, CA05-2026
Skills
- Customer Engagement & Professional Communication
- Team Collaboration & Leadership
- Proficient in AI tools (OpenAI, CoPilot, Gemini, Claudeai)
- Google Data Analytics Certificate — Expected June 2026
- Canva, Instagram, TikTok, Cap cut, Microsoft Excel, PowerPoint
Accomplishments
- Collaborated in teams to analyze data and present findings, enhancing communication and analytical skills.
- Applied data techniques to real-world datasets, translating insights into actionable results.
- Designed and executed social media campaigns, achieving a 40% increase in club membership over two years.
- Secured fundraising partnerships, boosting club resources by 25%.
Certification
- Google Data Analytics Certificate – Expected June 2026
- LinkedIn Excel Certification – Expected June 2026
Languages
Spanish (Proficient)
Timeline
President
Marketing Club at Fresno State
12.2025 - Current
Sandwich Artist / Team Member
Subway
08.2025 - Current
Treasurer
Fresno State Marketing Club
08.2025 - 12.2025
Cashier
Fresno State Food Court
08.2023 - 05.2025
Bachelor of Science - Business Administration, Marketing
California State University