Summary
Overview
Work History
Education
Skills
Timeline
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Alyson Worrell

Noblesville,IN

Summary

Dynamic marketing professional with a proven track record at Woofie's of Carmel, adept in strategic planning and digital marketing. Excelled in brand building and client relationship management, achieving significant ROI in PPC campaigns. Skilled in fostering team collaboration and driving project success. Demonstrates exceptional communication and influencer marketing abilities, ensuring standout brand presence.

Overview

7
7
years of professional experience

Work History

Marketing Associate

Woofie's of Carmel
Noblesville, IN
09.2024 - Current
  • Organized events to promote products and services at trade shows and conventions.
  • Designed and produced creative assets for marketing campaigns.
  • Developed and promoted corporate branding in accordance with global initiatives and corporate objectives.
  • Supported sales activities through promotional material and market research.
  • Created and managed PPC campaigns, optimizing for maximum ROI.
  • Developed and maintained relationships with external vendors and agencies.
  • Sourced marketing data from existing sources, keeping costs down and diversifying streams for maximum usefulness.
  • Developed and implemented marketing strategies aligned with business goals.
  • Assisted with the development of promotional materials, such as brochures and flyers.
  • Managed relationships with external vendors for advertising and promotional services.
  • Created compelling content for marketing materials, including brochures and email campaigns.

Certified Driving Instructor

Road Star Driving School
Noblesville, IN
03.2021 - 03.2022
  • Took appropriate action when unsafe driving conditions are encountered on a route.
  • Provided feedback to students on their driving performance and identified areas of improvement.
  • Monitored road conditions and adjusted driving style accordingly.
  • Educated students on traffic laws and regulations in order to promote safe driving habits.
  • Followed company policies regarding safe driving practices such as speed limits, seat belt use.

Men's and Women's Head Tennis Coach

Manchester University
North Manchester, IN
07.2019 - 08.2020
  • Assisted in recruiting new players from local schools or other organizations.
  • Collaborated with school administrators to promote the sport within the community.
  • Developed training and exercise programs to meet individual requirements and team play strategies.
  • Assessed player abilities and assigned positions according to individual strengths.
  • Cultivated pleasant atmosphere, which was widely embraced by players, parents and assistant coaching staff.
  • Promoted discipline, sportsmanship, and gameplay skills.
  • Motivated students to strive for excellence by setting achievable goals throughout the season.
  • Utilized positive enforcement, helping athletes to perform at high levels.

Lead Teacher

Peace Patch Preschool
North Manchester, Indiana
06.2018 - 08.2020
  • Worked with students one-on-one to boost skills in weak areas and grasp new concepts.
  • Created various strategies to engage students and deliver enriching educational opportunities.
  • Planned and implemented lessons using various teaching strategies to meet diverse student needs.
  • Met with parents to discuss students' progress and review areas requiring improvement.
  • Created and enforced child-based, hands-on curriculum to promote student interest and receptive learning.

Education

Bachelor of Arts - General Education/Early Ed.

Anderson University
Anderson, IN
08-2012

Skills

  • Brand building
  • Strategic planning
  • Digital marketing
  • Influencer marketing
  • Product marketing
  • Communications management
  • Client relationship management
  • Social media marketing
  • Podcast promotion
  • Project management

Timeline

Marketing Associate

Woofie's of Carmel
09.2024 - Current

Certified Driving Instructor

Road Star Driving School
03.2021 - 03.2022

Men's and Women's Head Tennis Coach

Manchester University
07.2019 - 08.2020

Lead Teacher

Peace Patch Preschool
06.2018 - 08.2020

Bachelor of Arts - General Education/Early Ed.

Anderson University
Alyson Worrell