ALYSSA RANSOM

• Developed and executed marketing campaigns to drive lead generation and brand visibility.
• Conducted market research and analysis to identify target audiences, and refine marketing strategies.
• Led the company’s digital marketing efforts, including SEO, SEM, and social media marketing.
• Conducted A/B testing on numerous campaigns to ensure the most effective approach, leading to a 25% growth in open rates.
• Evaluate market research and competitor analysis to identify market trends and opportunities for growth.
• Coordinated social media campaigns across various platforms, increasing overall digital engagement by 15%, utilizing a Social Media Management Platform.

• Developed logos, business cards, and other branding collateral to establish a strong brand presence.

• Created Discovery Briefs describing each project, requirements, attributes/elements, layout, deadlines, and client budget limits of what clients can expect throughout each creative process.

• Prepared files for print production, ensuring high-quality and error-free output.

• Communicated with clients to understand their vision, provided design consultations, and incorporated feedback into the design process.
• Created invoices, including each item and description for each item's billing process, and any other fees being charged via the Square Invoice website.

• Accurately input project details into the CRM system, including client information, project scope, objectives, and timelines.