Alyssa Suarez
Marketing Professional
Burbank,CA
Summary
Enthusiastic and dedicated Marketing Professional with over three years of experience in digital marketing and project management within the entertainment sector. Highly organized with meticulous attention to detail and a proven ability to develop and execute digital marketing strategies. Passionate about music and driven to contribute to the success of innovative and dynamic teams like Dirty Hit.
Overview
4
4
years of professional experience
3
3
years of post-secondary education
Work History
Marketing Consultant
PathMatch
Los Angeles
2 2022 - 07.2022
- Developed digital marketing strategies that included direct communications with customers through innovative email campaigns and social media initiatives.
- Enhanced brand reach and consumer interaction by optimizing SEO tactics and tailoring content for targeted demographic segments.
- Leveraged latest technologies and platforms to enhance brand visibility and customer engagement.
Marketing Coordinator
Amazing Brands Inc.
Santa Monica
07.2020 - 08.2021
- Assisted in overseeing the production and administration of marketing materials, including coordination with vendors for merchandise production and order fulfillment.
- Managed and maintained digital content calendars and posting schedule to effectively execute social campaigns.
- Orchestrated several B2C marketing campaigns and referral competitions to draw audiences to our tech applications.
- Supported senior management in various administrative tasks, demonstrating strong organizational and time management skills.
Senior Marketing Account Manager
Trailer Park Group
Hollywood
8 2023 - Current
- Collaborate closely with Walt Disney, Paramount, FX, FOX, Netflix, and Amazon Studios to develop marketing strategies across various platforms
- Manage timelines and budgets for campaigns, ensuring high levels of organization and attention to detail
- Execute campaigns, creating and optimizing digital assets that led to a 40% increase in social media interaction and audience engagement
- Coordinate with internal & external teams to create marketing assets such as key art, social posts, copywriting, and AV materials
- Facilitate global marketing campaigns with our London office
- Support VP of creative services in the development of home entertainment productions and administrative tasks.
Account Marketing Manager
Trailer Park Group
Hollywood
05.2022 - 07.2023
Account Marketing Coordinator
Trailer Park Group
Hollywood
08.2021 - 05.2022
Education
Certification - Music Industry Essentials
New York University, Davis Institute
Los Angeles, CA 02.2023 - 05.2023
Bachelor of Arts - Communication Studies
San Diego State University
San Diego, CA 08.2017 - 05.2020
Skills
Attention to Detail & Time Management Skills
Strategic Campaign Development
Social Media & Digital Strategy
Effective Communication & Interpersonal Skills
Budget & Schedule Management
Proofreading & Copywriting
Adobe Creative Suite (Content Creation)
Project Management
CRM, SEO, and DSP Platform Proficiency
Languages
English - Native
Spanish - Conversational
Interests
Music
Guitar
Content Creation
Video Editing
Timeline
Certification - Music Industry Essentials
New York University, Davis Institute
02.2023 - 05.2023
Account Marketing Manager
Trailer Park Group
05.2022 - 07.2023
Account Marketing Coordinator
Trailer Park Group
08.2021 - 05.2022
Marketing Coordinator
Amazing Brands Inc.
07.2020 - 08.2021
Bachelor of Arts - Communication Studies
San Diego State University
08.2017 - 05.2020
Marketing Consultant
PathMatch
2 2022 - 07.2022
Senior Marketing Account Manager
Trailer Park Group
8 2023 - Current