Amy Wallace
Springfield ,MO
Summary
Passionate and dedicated self-starter with an entrepreneurial spirit. Extensive sales, marketing and PR experience. Strong communications, planning and organizational skills combined with the ability to coordinate the efforts of many to meet organizational goals. Able to perform in a hectic schedule-driven environment. Proficient in developing and maintaining relationships. Business and personal references are available on request. Goal-oriented manager with distinguished experience in the Hospitality industry and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
Overview
29
29
years of professional experience
Work History
Sales Manager
Oasis Hotel & Convention Center
Springfield, MO
07.2022 - Current
- Developed strong client relationships for repeat business and increased referrals
- Achieved sales targets consistently by driving daily sales activities and managing sales pipeline effectively.
- Collaborated with the marketing department to create appealing promotions, resulting in higher customer engagement rates.
- Streamlined internal processes for efficient communication between departments and better coordination of efforts.
- Monitored competitors'' activities and adjusted tactics accordingly, ensuring a competitive edge in the market.
- Resolved customer issues promptly, maintaining high levels of customer satisfaction and trust in the brand.
- Negotiated contracts with clients that balanced profitability with excellent customer service standards.
- Increased hotel bookings by developing and implementing strategic sales plans targeting various market segments.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent follow-ups.
- Built long-lasting client relationships through excellent customer service and consistent follow-ups.
BOOKING MANAGER
LIVERPOOL LEGENDS, THE COMPLETE BEATLES EXPERIENCE
Branson
10.2019 - 10.2021
- Develop touring route and booking live shows nationally
- Streamlined booking procedures for improved client experience and increased repeat business.
- Managed high-profile clients with professionalism, resulting in strong company-client relationships.
- Successfully managed high volume of bookings while maintaining excellent attention to detail and organization skills.
- Provided exceptional customer service by promptly addressing inquiries and resolving issues related to bookings.
- Maintained accurate records of all client interactions, contracts, and other pertinent documentation in an organized manner.
- Organized and attended industry events for talent and client promotion.
- Managed and filed contracts, invoices and other documents associated with talent.
MIDWEST MARKET MANGER
RESERVE DIRECT
Branson
05.2014 - 10.2019
- DEVELOP AND MAINTAIN RELATIONSHIPS WITH HOTELS, ATTRACTIONS AND THEATRE IN BOTH CHICAGO IL AND BRANSON MO
- Implemented strategic marketing campaigns for improved brand recognition and customer acquisition.
- Enhanced product offerings by collaborating with cross-functional teams to identify gaps in the market.
- Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
- Drove customer satisfaction improvements through the implementation of effective feedback mechanisms and prompt issue resolution.
- Expanded geographic reach by identifying new markets for entry and developing go-to-market strategies accordingly.
- Achieved consistent revenue growth with focused sales approaches targeting untapped demographic segments.
- Evaluated vendor partnerships regularly, negotiating optimal contracts terms for continued cost savings.
- Networked in market to build partnerships and connections with prospects.
- Built brand awareness in local market and increased penetration with proactive strategies.
- Serviced accounts regularly to effectively upsell and cross-sell core and peripheral products.
- Traveled to customer sites to demonstrate products, answer questions and close contracts.
Director of Sales and Marketing
ICON Theatre
Branson
10.2013 - 12.2014
- Responsible for developing marketing plan for 5 shows
- Responsible for all sales through groups
- Responsible for all PR efforts
- Implemented and executed all VIP and other special events.
- Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
- Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
- Boosted company''s brand visibility through targeted advertising campaigns and social media engagement.
- Analyzed industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
- Spearheaded trade show participation to showcase products and services, generating valuable leads and networking opportunities.
Area Sales Manager
O'Reilly Hospitality
Springfield
01.2011 - 10.2013
- Responsible for the SMERF Market for 3 Hotels - Baymont Inn & Suites, DoubleTree and Hilton Garden Inn
- Consistently exceeded sales expectations
- Represented O'Reilly Hospitality at all networking events and Chamber events.
- Increased sales revenue by developing and implementing strategic sales plans for the assigned territory.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.
- Provided exceptional customer service to existing clients through regular communication and prompt resolution of issues or concerns raised by them.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
Director of Sales and Marketing
Liverpool Legends, the Ultimate Beatles Experience
Branson
02.2005 - 10.2011
- Grew awareness and number of paid seats by 250% from 2005 to 2009
- Responsible for all Sales, Marketing and Public Relations for Liverpool Legends
- Initiated action plan and approach to secure new business
- Responsible for all sales and marketing activities, and sales staff
- Board member BARA and Branson Chamber of Commerce
- Coordinate and lead trade-shows including; TAP, IMG, OMCA, ABA, NTA, SYTA, Bank Travel, RCMA and Midwest Clinic.
Group Sales Manager
Welk - Sullivan Productions
Branson
02.2003 - 02.2005
- Worked with clients to build complete Branson packages, student performance groups, military and family reunions, bank travel and corporate events
- Planned and executed all VIP and Charity events
- Introduced new concepts for group business; i.e
- Field trips, backstage tours, corporate events.
- Increased group sales revenue by implementing strategic marketing initiatives and leading a high-performing sales team.
Senior Sales Manager
Radisson Hotel Branson
Branson
11.1994 - 12.1997
- Responsible for sales, planning and management of implementation for group functions
- Responsible for training and management of sales staff
- Preparation and management of sales forecasting and reporting.
Education
Bachelor of Science -
Missouri State University
Springfield05.1996
Bachelor of Science -
University of Metaphysics Sedona Arizona
Sedona, AZ09.2018
Skills
- Leadership Techniques
- Trade show representation
- Revenue Generation
- Lead identification
- Contract Negotiation
- Hospitality Industry Knowledge
- Organizational Skills
- Adaptability and Flexibility
- Direct Sales
- Self Motivation
- Interpersonal Communication
- Sales Tracking
Timeline
Sales Manager
Oasis Hotel & Convention Center
07.2022 - Current
BOOKING MANAGER
LIVERPOOL LEGENDS, THE COMPLETE BEATLES EXPERIENCE
10.2019 - 10.2021
MIDWEST MARKET MANGER
RESERVE DIRECT
05.2014 - 10.2019
Director of Sales and Marketing
ICON Theatre
10.2013 - 12.2014
Area Sales Manager
O'Reilly Hospitality
01.2011 - 10.2013
Director of Sales and Marketing
Liverpool Legends, the Ultimate Beatles Experience
02.2005 - 10.2011
Group Sales Manager
Welk - Sullivan Productions
02.2003 - 02.2005
Senior Sales Manager
Radisson Hotel Branson
11.1994 - 12.1997
Bachelor of Science -
Missouri State University
Bachelor of Science -
University of Metaphysics Sedona Arizona